General MillsOfficially created in 1928, General Mills traces it's history back to the 1860's and the ownership of two flour mills. Since then, the company has become the world's 6th largest food company - marketing to over 100 countries. Well known for their breakfast cereals, General Mills also markets several food brands more associated with lunch and dinner including Betty Crocker, Yoplait, Totinos, Jenos, Pillsbury, Old El Paso and Green Giant.
Cereal Spotlight:Powdered Donutz Cereal
Introduced in 1980Described on the box as "a crispy, sweetened, 3-grain cereal". The pieces looked like chubby, powdered Cheerios. Text on the back of one of the first boxes read, "Hi! This is Powdered Donutz... a crispy new cereal that looks and tastes like real... Read More
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For more about General Mills, visit their official website.