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General Mills
General Mills Officially created in 1928, General Mills traces it's history back to the 1860's and the ownership of two flour mills. Since then, the company has become the world's 6th largest food company - marketing to over 100 countries. Well known for their breakfast cereals, General Mills also markets several food brands more associated with lunch and dinner including Betty Crocker, Yoplait, Totinos, Jenos, Pillsbury, Old El Paso and Green Giant.

Quarterback Crunch
Cereal Spotlight:
Quarterback Crunch Cereal
Introduced in 1994
The formal complete name of this cereal was Wheaties Quarterback Crunch. It was described on the box as a "sweetened football shaped whole wheat & corn puffs cereal." It was "available for a limited time only." The pieces really did look like footballs... complete with lines etched into... Read More

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For more about General Mills, visit their official website.