Cereal Project > Cereal Timeline > 1939 > Ranger Joe Rice Honnies

Ranger Joe Rice Honnies
From: Nabisco
Introduced in 1939


This cereal and its partner cereal Ranger Joe Wheat Honnies were the invention of Jim Rex, a heating-equipment salesman from Philadelphia.

Rex developed a method of flash-baking cereal with honey and corn syrup which gave the cereal pieces a sort of candy-coating. Within 10 years of this cereal's introduction, the major cereal companies began using variations of Rex's flash-bake process. Sugar Crisp introduced by Post in 1949 was the first sugar-coated cereal from a major cereal producer.

Both Ranger Joe cereals were sold to the National Biscuit Company (later known as Nabisco) in 1954 where they were renamed Rice Honeys and Wheat Honeys.

In the late 1960's, sales of the Honeys cereals began to sag. In 1971, in an attempt to revive the cereals, the names were changed again, this time to Winnie-The-Pooh Great Honey Crunchers, which came in both rice and wheat varieties. Despite a barrage of marketing centered around the Winnie-The-Pooh character, the cereals' sales continued to disappoint.

Nabisco give the cereals one last shot. About a year after the Pooh incarnations were introduced, the cereal changed names for the last time, this time to Klondike Pete's Crunchy Nuggets, rice and wheat.

In 1975, Klondike Pete's Crunchy Nuggets was discontinued and the cereal that had existed under one name or another for 36 years was finally gone.

Company Description: Nabisco's history dates back to 1898 when three bakery conglomerates merged to form The National Biscuit Company - comprised of 114 bakeries. In 1901, The National Biscuit Company introduced the Nabisco Cracker. It wasn't until 1971 that the company changed it's name to Nabisco... Read on and see all cereals from Nabisco



Comments About This Cereal
What do you think of Ranger Joe Rice Honnies?

Overall Average Rating = 4 (out of 5)

By Rich

Cereal Rating (out of 5):

Though I could be wrong, my memory is that Ranger Joe cereal came with a little plastic airplane in every box/bag (I recall both types of packaging). That was a MAJOR incentive to a little boy in Philadelphia!

Comment submitted: 5/3/2020 (#25118)



By jerry832

Cereal Rating (out of 5):

I also thought this cereal came in a clear plastic bag - right or wrong?

Comment submitted: 12/4/2014 (#18107)




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