Benefit NutritionBenefit Nutrition was started in 1996 with the introduction of their first cereal, Protein Plus. The company credits "food technologists and sports nutritionist" with helping to create what they call "the highest protein cereal available".
Their second cereal, Simply Fiber, was introduced in 1999.
Benefit Nutrition cereals are distributed throughout the United States, primarily to natural food stores.
More Benefit Nutrition Cereals:
For more about Benefit Nutrition, visit their official website.