Cereal Project > Kellogg's > Whole Wheat Krumbles

Whole Wheat Krumbles
From: Kellogg's

An advertisement from a magazine in May of 1938 described this cereal like this:

"More fun for breakfast... these crisp toasted ribbons of flavored whole wheat

"Want to enjoy the thrill of real discovery? Try Krumbles! They're delicious sun-ripened whole wheat... rolled paper-thin and cut evenly into tiny ribbons... toasted clear through to a glorious, uniform golden brown. As delicately crisp and crunchy as Melba toast!

"You'll revel in their flavor - only Kellogg's famous secret recipe can add so much extra goodness to wheat. And Krumbles, being whole wheat, are especially good for you and the children. Next time you buy a whole wheat cereal get Kellogg's Krumbles. And for a breakfast that can't be beat, try them with the season's first plump, juicy strawberries!"

Other ads have referred to Whole Wheat Krumbles as "the breakfast of energy" and "the energy treat".

Company Description: Kellogg's was originally founded as the Battle Creek Toasted Corn Flake Company in 1906. The company's founder Will Keith Kellogg is credited with inventing corn flakes along with his brother John Harvey Kellogg. The company was renamed the Kellogg Company in 1922... Read on and see all cereals from Kellogg's

Comments About This Cereal
What do you think of Whole Wheat Krumbles?

Overall Average Rating = 5 (out of 5)

View all 26 comments for this cereal.

By Phaedra47

Cereal Rating (out of 5):

I loved Krumbles so much and have missed it all these decades. Decade after decade, and still wishing to be able to eat it again. Kellogg's is a huge company... I don't understand why they can't handle a little job like that; bring us Krumbles again! PLEASE!

Comment submitted: 4/15/2019 (#24092)

By Steve

Cereal Rating (out of 5):

Wish I could buy it today. It was my favorite when I was a child.

Comment submitted: 9/13/2018 (#23469)

By J.S.

Cereal Rating (out of 5):

I ate Krumbles as a kid. They really need to bring it back. I am now 70 and the little things in life are what matters. Krumbles was one of those things that gave us joy.

Comment submitted: 7/27/2017 (#22054)

By joeg99

Cereal Rating (out of 5):

Krumbles was my favorite! Yes, 'bring it back'! OK, the marketeers will have to find a way to differentiate it, a niche! Healthy and delicious!

Comment submitted: 6/7/2017 (#21873)

By dana

Cereal Rating (out of 5):

I remember this cereal from my childhood - utterly disgusting. It became instantly soggy when you poured milk on it and worst of all, a strange brown color immediately suffused the milk. Ick!

Comment submitted: 3/21/2017 (#21529)

By Minnesota Jim

Cereal Rating (out of 5):

We all loved Krumbles. Please bring it back. - Jim in Minnesota

Comment submitted: 2/15/2017 (#21389)

By Linda-6

Cereal Rating (out of 5):

I've been requesting that they bring back this cereal for years now and never hear a thing; PLEASE BRING BACK KRUMBLES!

Comment submitted: 1/26/2017 (#21302)

Official Member: Team BreakfastBy boomtudy (Team Breakfast Member)

Cereal Rating (out of 5):

I never understood why they did away with Krumbles cereal. It was the best. Bring it back please!!!

Comment submitted: 7/4/2015 (#19193)

By Bitsy

Please bring back Krumbles! I always remember it being the best cereal. When we couldn't get in our state, my dad found a grocery store in Wisconsin that had it still. He bought all the boxes they had! Bring it back!

Comment submitted: 11/23/2014 (#18060)

By conroy51

Cereal Rating (out of 5):

I have missed Krumbles since they stopped making it. It was my whole family's favorite cereal.

Comment submitted: 4/2/2013 (#11478)

View all 26 comments for this cereal.

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