This cereal is described on the box as "lightly sweetened flakes with whole-grain oats and honey oat clusters." It is alternately known as Toasted Oat Smart Start Strong Heart. According to the box, it is a "good source of fiber (with) whole-grain oats, antioxidant vitamins A, C & E, and (it's) low-sodium."
The first three ingredients listed on the side panel are oat bran, sugar and oat clusters.
As of 2011, this was one of two Smart Start cereals that was still available (or at least, still listed on Kellogg's website). The other was Smart Start Original Antioxidants Cereal.
Company Description: Kellogg's was originally founded as the Battle Creek Toasted Corn Flake Company in 1906. The company's founder Will Keith Kellogg is credited with inventing corn flakes along with his brother John Harvey Kellogg. The company was renamed the Kellogg Company in 1922... Read on and see all cereals from Kellogg's
Comments About This Cereal
What do you think of Smart Start: Toasted Oat?By gingin
I like it but I can't find it... help.
Comment submitted: 12/31/2010 (#3495)