Cereal Project > Ralston > Raisin Bran Chex

Raisin Bran Chex
From: Ralston
Introduced in 1968

In 1968, Raisin Bran Chex was one of four Chex cereals promoted by Ralston as "bite-size action squares." The other three cereals were Wheat Chex, Rice Chex and Corn Chex.

We found suggestions that the cereal was introduced with an ad in which "a woman makes a crunchy noise at breakfast," but we've seen no visual evidence as yet.

Below are screen captures from a 1968 commercial in which Raisin Bran Chex were promoted alongside other Chex cereals:

Raisin Bran Chex Commercial

Click here to see all cereals from Ralston.
This cereal belongs to the following Mr Breakfast Cereal Families:
  • The Chex Cereal Family

  • Featuring:

    The Chexmates
    The Chexmates

    In and around 1968, Ralston's Chex cereals were promoted by a gang of good-doers called The Chexmates. The gang consisted of Chexter, Jessie Jane and Chop Louie.

    The names of The Chexmates were found at Topher's Breakfast Cereal Character Guide.

    Additional Images
    Raisin Bran Chex Doll Offer
    click to enlarge

    Raisin Bran Chex Doll Offer

    Submitter: jeffrey
    Uploaded: 12/15/2010

    Additional details

    Comments About This Cereal
    What do you think of Raisin Bran Chex?

    Overall Average Rating = 4 (out of 5)

    Official Member: Team BreakfastBy richardpaulhall (Team Breakfast Member)

    Cereal Rating (out of 5):

    This was basically Wheat Chex with raisins from what I remember.

    Comment submitted: 4/5/2013 (#11526)

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