Cereal Project > Kellogg's > SpongeBob SquarePants

SpongeBob SquarePants
From: Kellogg's
Introduced in 2003


This cereal was described on the box as a "presweetened, multigrain cereal with marshmallows." The marshmallows came in the shapes of a jellyfish, SpongeBob, Patrick and a pineapple. The cereal would later add "NEW Plankton Marshmallow Pieces" and alter it's name slightly to The SpongeBob SquarePants Movie Cereal.

SpongeBob Squarepants cereal was made under an agreement with Nickelodeon as part of a promotion for the 2004 animated film The SpongeBob SquarePants Movie.

The original cereal box was a bit innovative. The front of the box had a panel which revealed another large pic of SpongeBob when folded over. The back of that panel had a game called "Seaweed Shuffle!" The back of the cereal box had a "Jellyfishing Game" with instructions to "find the jellyfish who's not like the others!"


SpongeBob SquarePants Cereal Box (Front)


The first 4 ingredients listed on the nutrition panel were corn flour, whole oat flour, sugar and marshmallow bits.


SpongeBob SquarePants Cereal Box (Back)


In 2014, General Mills introduced a different SpongeBob cereal called SpongeBob Squarepants Fruity Splash.


Click here to see all cereals from Kellogg's.
This cereal belongs to the following Mr Breakfast Cereal Families:
  • The TV Cereals Cereal Family
  • The Marshmallow Madness Cereal Family


  • SpongeBob SquarePants Cereal Theater



    Now Showing: 2004 SpongeBob SquarePants Cereal Ad


    Additional Images
    SpongeBob SquarePants
    click to enlarge

    SpongeBob SquarePants

    Submitter: bob
    Uploaded: 6/22/2011

    Additional details


    SpongeBob Squarepants Movie Cereal Box
    click to enlarge

    SpongeBob Squarepants Movie Cereal Box

    Submitter: Mr Breakfast
    Uploaded: 4/27/2010

    Additional details


    SpongeBob Cereal Box
    click to enlarge

    SpongeBob Cereal Box

    Submitter: fairyprincess_a
    Uploaded: 3/25/2008

    Additional details





    Comments About This Cereal
    What do you think of SpongeBob SquarePants?

    Overall Average Rating = 5 (out of 5)

    View all 26 comments for this cereal.


    By swoosh

    Cereal Rating (out of 5):

    Who can I contact to bring this cereal back? Am I the only one who craves this all the time?

    Comment submitted: 8/6/2017 (#22102)



    By Dunkle

    Cereal Rating (out of 5):

    Why did they take it away?! I absolutely loved this cereal, the best I ever tasted! The new SpongeBob cereal is boring.

    Comment submitted: 3/6/2015 (#18683)



    By ThumbsUpSmile

    Cereal Rating (out of 5):

    Please bring this cereal back. It was the best cereal I ever tasted in my life!

    Comment submitted: 2/13/2015 (#18531)



    By Ryan

    Cereal Rating (out of 5):

    My 3 year old loves Spongebob cereal and asks for it everyday. It breaks my heart to tell him I don't have it. Please bring it back and make my son happy!

    Comment submitted: 11/19/2014 (#18043)



    By Aaron4

    Cereal Rating (out of 5):

    Please, please bring back SpongeBob SquarePants cereal! Please! This version - not the version that came out a few months ago.

    Comment submitted: 9/7/2014 (#17632)



    By Lexi

    Cereal Rating (out of 5):

    They should bring it back. I was 6 when this cereal came out. It tasted amazing. If they bring it back, I would make my mom buy a lot.

    Comment submitted: 7/22/2014 (#17393)



    By Not4Us

    Cereal Rating (out of 5):

    My kids love SpongeBob, but they hate this cereal. They refuse to eat it.

    Comment submitted: 7/17/2014 (#17360)



    By DTR

    Cereal Rating (out of 5):

    Best cereal ever! Please bring it back, even if only temporarily!

    Comment submitted: 6/14/2014 (#17187)



    By S.B. Hood

    Cereal Rating (out of 5):

    I loved this cereal. Please bring it back! No cereal has ever been like it!

    Comment submitted: 6/2/2014 (#17131)



    By I. Loveit

    Cereal Rating (out of 5):

    I love and completely miss Sponge Bob cereal! It tasted so amazing and it was one of the only cereals I actually liked as a kid. PLEASE BRING IT BACK!

    Comment submitted: 5/18/2014 (#17066)



    View all 26 comments for this cereal.

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