Cereal Project > Kellogg's > Jif PB&J Strawberry

Jif PB&J Strawberry
From: Kellogg's
Introduced in 2016

This cereal began appearing in stores in January 2016. A lucky few were able to find it in the final weeks of 2015. It's described on the front of the box as a "naturally and artificially flavored peanut butter and strawberry flavored cereal made with Jif peanut butter."

In February 2016, Kellogg's website described it as "whole grain squares coated with real JIF peanut butter, partnered with deliciously crunchy strawberry flavored puffs."

Jif PB&J Strawberry Cereal Profile

Original Jif Peanut Butter Cereal (without the "J") was introduced by Kellogg's in 2014.

It should be noted that a cereal called PB&J was almost introduced by Quaker back in 1982. Work was done on a box design and an animated commercial. We found a picture of a box that seems to show a cereal was created, but the product never made it market.

Company Description: Kellogg's was originally founded as the Battle Creek Toasted Corn Flake Company in 1906. The company's founder Will Keith Kellogg is credited with inventing corn flakes along with his brother John Harvey Kellogg. The company was renamed the Kellogg Company in 1922... Read on and see all cereals from Kellogg's

Comments About This Cereal
What do you think of Jif PB&J Strawberry?

Overall Average Rating = 5 (out of 5)

By DisNutz

Cereal Rating (out of 5):

What happened? Kellogg's had such a good thing going with this cereal. They need to bring it back. The PB Cap'n and Crunch Berry Cap'n just don't do the trick.

Comment submitted: 9/22/2017 (#22250)

By Steve-Os

Cereal Rating (out of 5):

Pretty good cereal. I think the PB taste is more noticeable than the strawberry. The strawberry pieces are like red crunch berries. A good new cereal to try before they take it off the shelves for good.

Comment submitted: 7/10/2016 (#20504)

By dusto

Cereal Rating (out of 5):

Tastes like a PB and J sandwich in cereal form. Wife and I loved it.

Comment submitted: 5/13/2016 (#20300)

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