Toasty 0's
From: Malt-O-Meal
Introduced in 1975


This cereal was Malt-O-Meal's bargain brand answer to General Mill's Cheerios Cereal (which was introduced in 1945). Prior to this cereal, Malt-O-Meal had introduced their brand of Puffed Rice and Puffed Wheat cereals in 1965. Their Puffed cereals marked the start of a long lasting trend... to offer consumers near duplicate versions of major brand product at discounted prices. Toasty O's were later renamed Scooters.

Company Description: The Malt-O-Meal Company dates back to 1919 when John S. Campbell developed a hot wheat breakfast cereal he called Malt-O-Meal. The company officially adopted the name The Malt-O-Meal Company in 1953. By 1965, the company had entered the ready-to-eat non-hot breakfast sector with the introduction of Puffed Rice and Puffed Wheat cereals.... Read on and see all cereals from Malt-O-Meal



Comments About This Cereal
What do you think of Toasty 0's?
There are no comments yet for this cereal. Be the first! Was it good? Was it bad?
Do you have information not included in the article? Let the world know!


Enter Your Review or Comments Here:



Rate This Cereal:

egg egg egg
Rotten Pretty Bad Okay Very Good Awesome
I Prefer Not To Rate This Cereal


Security Question:
Please type the name of the cereal below.

Please type the name of this cereal in the space to the right

Please enter the name of the cereal to the left:










Connect With Mr Breakfast   MrBreakfast at FaceBook   Mr Breakfast On Twitter   Mr Breakfast On Pinterest