This cereal is described on the box as a "honey toasted oat cereal." It has pieces that are O-shaped (ala Cheerios) and pieces that are heart-shaped.
Additional text on the box includes: "now with white tea... can help reduce cholesterol (and) support healthy arteries (and) promote healthy blood pressure... with more for your heart... nothing artificial."
A Kashi media kit had the following to say about Heart To Heart cereal: "(It is) the first cereal created to help people with more than just cholesterol reduction... Heart to Heart was formulated with soluble fiber, vitamins, antioxidants and botanicals."
Company Description: The Kashi Company was created in 1984 as a producer of Kashi Pilaf - a blend of 7 whole grains and sesame intended to be eaten as a hot breakfast cereal, a side-dish or a main meal for vegetarians. The company operated in... Read on and see all cereals from Kashi
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