Cereal Project > Concentrate > All Comments


Concentrate
All Comments For
Concentrate Cereal
Average Rating = 5 (out of 5)
578 comments



By No Nickname

Rating (out of 5):

Comment under review by Mr Breakfast. Should appear within 24 hours.

Comment submitted: 10/2/2020 (#25544)



By Concentrate Fan

Rating (out of 5):

All Time Favorite! Needs to be brought back! Kellogg's - are you listening to the consumers?

Comment submitted: 8/24/2020 (#25442)



By Denise

Rating (out of 5):

I loved this cereal. It was my favorite. I would love to get it back. Please consider.

Comment submitted: 8/24/2020 (#25440)



By BullDog

Rating (out of 5):

I loved Concentrate cereal. I wish it was still on the market. I would buy it.

Comment submitted: 8/22/2020 (#25436)



By PastEmployee77

Rating (out of 5):

I worked at Kellogg's in the Late 70's, this was also my favorite cereal. Loved to sprinkle Concentrate over ice cream. The line to produce this cereal was unique to Kellogg's Battle Creek plant, and the line only ran for a few weeks or months a year. It broke down often so it didn't surprise me when they discontinued production.

Comment submitted: 8/18/2020 (#25429)



By DonInKS

Rating (out of 5):

This was my all time favorite cereal too. My mom would give it to me in a tiny custard cup and I would savor each little crumb. It was so good!

Comment submitted: 8/13/2020 (#25412)



By bh

Rating (out of 5):

I have boycotted Kellogg's since they stopped making Concentrate. I suggest everyone that visits this site do the same until they reintroduce it!

Comment submitted: 7/3/2020 (#25334)



By Beth

Rating (out of 5):

Loved this cereal so much. I wish they would bring it back.

Comment submitted: 6/2/2020 (#25239)



By janie

Rating (out of 5):

Miss it. Wish there was something similar or they would bring it back!

Comment submitted: 3/18/2020 (#24993)



By julilu

Rating (out of 5):

Maybe it's the nostalgia, but this was our absolute favorite cereal growing up. I would love to try it again if they would bring it back!

Comment submitted: 3/6/2020 (#24967)



By JDL

Rating (out of 5):

I loved this cereal. I wish it could be brought back to store shelves. As of now, I wolf down Special K for my daily fix for wheat gluten!

Comment submitted: 2/29/2020 (#24938)



By tom

Rating (out of 5):

I loved it. Would eat it again, if it were on the market.

Comment submitted: 2/16/2020 (#24896)



By Elwood

Rating (out of 5):

Was truly a great cereal.

Comment submitted: 1/31/2020 (#24849)



By jds4u2

Rating (out of 5):

This was by far my favorite cereal growing up. I have two brothers which I had to fight off before it disappeared. In my opinion, Kellogg's would be pleasantly surprised by the popularity of Concentration if brought back to market.

Comment submitted: 12/1/2019 (#24693)



By Joey

Rating (out of 5):

I loved Concentrate when I was a kid. Had not thought about it in years until my brother remembered me eating it and reminded me. In this day of healthy eating why doesn't Kellogg's bring it back? I think it would be a hit!

Comment submitted: 11/2/2019 (#24647)



By TC

Rating (out of 5):

This was my favorite cereal growing up - it was the only one I would eat. I am still not a fan of cereal today, but would eat Concentrate if it was brought back.

Comment submitted: 10/13/2019 (#24599)



By Chrystyna

Rating (out of 5):

Please bring Concentrate back!

Comment submitted: 9/25/2019 (#24553)



By Lindesay

Rating (out of 5):

This was my favorite cereal as a kid even though my mom purchased it for herself. She would get upset when her children would eat it all! :-) I wish Kellogg's would bring it back!

Comment submitted: 9/20/2019 (#24528)



By hotdoglover (Team Breakfast Member)

Rating (out of 5):

Please, please, please bring it back. I think it would have lots of buyers from the past as well as lots of newbies! It was the best! I'm always searching for something similar to it, with no luck.

Comment submitted: 9/14/2019 (#24504)



By cubbyjo (Team Breakfast Member)

Rating (out of 5):

I would buy this in bulk if I could find it. I am 53 y/o. I ate this in the 1970s. It says it was discontinued in 1965 but that is not true being I was not born then. I have not liked any cereal as I liked Concentrate. Proof I am still looking for it 49 years later. Please bring it back.

Comment submitted: 9/4/2019 (#24469)



By Jackie

Rating (out of 5):

I too am longing for this cereal to come back! It was truly delicious and nutritious! Since it was taken from our grocery shelves, I've not liked any other cereal. I want it back! Please give it back to us! It was the best ever!

Comment submitted: 8/24/2019 (#24444)



By oregonlisa

Rating (out of 5):

Me too! Loved and still dream about this cereal!

Comment submitted: 8/15/2019 (#24419)



By Sieg

Rating (out of 5):

I LOVED Kellogg's Concentrate Cereal! I wish they would bring it back!

Comment submitted: 8/3/2019 (#24382)



By angry bunny

Rating (out of 5):

As with everyone else, I had a fondness for this cereal. While my sisters ate Sugar Pops and any other type like that, I only ate Concentrate. And like Lease, my Grandmother introduced me to it too. Thanks for the memory!

Comment submitted: 7/8/2019 (#24310)



By Harri

Rating (out of 5):

I LOVED this cereal as a child and as a young adult. I can still taste it. I miss it so much. PLEASE bring this product back!!

Comment submitted: 6/18/2019 (#24253)



By MrsCastle

Rating (out of 5):

I miss this cereal as well. It was my favorite growing up.

Comment submitted: 6/9/2019 (#24230)



By Time Is Now

Rating (out of 5):

When is Kellogg's going to re-release this... the best cereal they ever made? Help.

Comment submitted: 5/28/2019 (#24197)



By SallyMae

Rating (out of 5):

Concentrate was my favorite! I miss it, wish it would make a come back!

Comment submitted: 5/20/2019 (#24174)



By Ladybug (Team Breakfast Member)

Rating (out of 5):

Concentrate is the only ONLY cereal I would ever eat growing up. And I don't eat any cereal now. Where did you go? Will you ever come back? Please come back. It was good for you and had a great flavor. WHY DID YOU LEAVE? I miss you so much. Surely there are other followers and misses out there. What would it take I freely volunteer my time to help bring it back. Please reconsider I really miss it. I would do free advertising, any kind of promotions necessary to get the word out. That will be my dying dream. One last bowl of Concentrate before I pass.

Comment submitted: 5/9/2019 (#24152)



By Girardeau

Rating (out of 5):

My all-time favorite cereal. Just thinking about it I can taste it. The cereal was hard to find in later years, not every store carried it. The last time I found it was in the Del Farm grocery store, Cape Girardeau, Mo., in early 1981.

Comment submitted: 4/21/2019 (#24110)



By Bookman

Rating (out of 5):

Great cereal! Tasty and nutritious.

Comment submitted: 3/26/2019 (#24048)



By Stephen

I don't know why it was so good, but I used to binge on it!

Comment submitted: 3/22/2019 (#24036)



By Riverside CA

Rating (out of 5):

I miss Concentrate. It was delicious.

Comment submitted: 3/15/2019 (#24021)



By Lease

Rating (out of 5):

Loved the Concentrate cereal & was introduced to it by my grandmother! Please bring it back! Lisa Sekula

Comment submitted: 3/12/2019 (#24015)



By Little Mike

Rating (out of 5):

Our grandma introduced us to it but she wouldn't let us eat very much. Maybe we were too husky and it was too rich. Or maybe it was too expensive to waste on little kids. But we loved it. I've often wondered what was in it. What germ?

Comment submitted: 3/8/2019 (#24003)



By BevCal72

Rating (out of 5):

I loved this cereal. If I didn't want a bowl-full with milk, I would sprinkle it on a piece of toast with honey and cinnamon. I liked its flavor and crunch and would love to see it come back in organic and non-GMO style if possible.

Comment submitted: 3/4/2019 (#23989)



By Kim

Rating (out of 5):

The ONLY cereal I ate growing up. I was a very finicky eater and the dr suggested this cereal to my mom before he removed my tonsils to build up the iron in my blood. I was six and continued eating it into my twenties when Kellogg's quit making it! Loved the taste and still miss it.

Comment submitted: 2/28/2019 (#23981)



By Gman

Rating (out of 5):

Delicious and nutritious. As an occasional desert my mother would serve it with half and half cream. That was a succulent desert that I wish I could serve to family members now just because it's so delicious and full of nutrients.

Comment submitted: 2/26/2019 (#23976)



By Jacqui

Rating (out of 5):

My favorite of all time. I emailed them to see if they will ever bring it back.

Comment submitted: 2/7/2019 (#23926)



By trottersan

Rating (out of 5):

Concentrate was an awesome cereal. It came in a small box, and would be gone in a day or two! Then my two sisters and I would have to wait until the next weeks' shopping trip to get more. I really miss it!

Comment submitted: 2/6/2019 (#23922)



By Debba

Rating (out of 5):

BRING IT BACK!

Comment submitted: 1/29/2019 (#23897)



By T-Bone

Rating (out of 5):

By far my favorite, beyond compare! I still can taste that beautiful, unique flavor. Liked it so much I'm emailing Kellogg's right now to ask for its return. If everybody that loved this cereal does that, who knows?

Comment submitted: 1/13/2019 (#23849)



By cedarlane

Rating (out of 5):

Last found it at the Del Farm grocery store in Cape Girardeau, Missouri, in 1980 or '81. Over 35 years ago, and just the mention of the cereal and I can still taste it. Definitely would like to see it re-introduced!

Comment submitted: 12/30/2018 (#23796)



By Blissgirl2

Rating (out of 5):

My siblings and I LOVED Kellogg’s Concentrate! We would buy it again if it were only brought back to the market. It had a great nutty taste and was surprisingly filling.

Comment submitted: 12/27/2018 (#23787)



By lisa

Rating (out of 5):

I grew up eating that sweet little golden oat. To me nothing can compare, it is sorely missed.

Comment submitted: 12/21/2018 (#23777)



By R.S.K.

Rating (out of 5):

I'd pay twice as much for half the amount of any other cereal!

Comment submitted: 12/15/2018 (#23769)



By Amy

Rating (out of 5):

I used to sprinkle over Cherrios. The best combo ever. I still think about it, and wish it would make a comeback. Maybe give it a catchier name?

Comment submitted: 11/21/2018 (#23717)



By Rexracer

Rating (out of 5):

I also always look for this in stores. The only down side to this cereal was there was only 2 bowls in a box. Bring it back, and use a bigger box!

Comment submitted: 11/17/2018 (#23710)



By Bob19

Rating (out of 5):

I would LOVE to see it back on the grocery shelves.

Comment submitted: 10/31/2018 (#23661)



By Santa2ndfl

Rating (out of 5):

Wish they would bring this cereal back.

Comment submitted: 10/25/2018 (#23648)



By Momfromaz

Rating (out of 5):

Best cereal in the world. Still miss it after all these years.

Comment submitted: 10/1/2018 (#23537)



By Postman

Rating (out of 5):

I thought the same thing Summergal. Not sure what it could be but it is holding them back from reintroducing the cereal. It is such a shame as this could be a big seller.

Comment submitted: 8/3/2018 (#23326)



By Summergal

Rating (out of 5):

I think they won't bring it back because they had something 'addictive' in it! (Probably not legal these days!!!). I still crave this cereal over 55 years later!! And I can't walk down a cereal aisle without looking for it. I would pay BIG BUCKS to buy some more. Who do I need to bribe? :-)

Comment submitted: 8/1/2018 (#23322)



By Don R.

Rating (out of 5):

Simply the greatest cereal ever. I used it as a nutritional supplement. Concentrate was delicious and, incredibly, 40% protein. Like others here, I would buy it by the case if it were available.

Comment submitted: 7/29/2018 (#23314)



By Trey B.

Rating (out of 5):

I've thought about this cereal many times over the years. I don't care about the size of the flakes or even the 'nutritive values'. It was the best tasting cereal ever. It would be a treat if someone could duplicate that great taste and bring it to market.

Comment submitted: 7/29/2018 (#23312)



By Lincoln

Rating (out of 5):

Concentrate Cereal was and still is my favorite cereal! I only wish you could still buy it.

Comment submitted: 6/16/2018 (#23151)



By Susie

Rating (out of 5):

This was one of my favorites! I don't know why it disappeared but I miss it. I looked at stores when out of town thinking it was just not available in my area. Please bring it back!

Comment submitted: 6/10/2018 (#23136)



By C is for Cathy

Rating (out of 5):

I feel like everyone is writing exactly what I have been saying for years! Bring Concentrate back! I continue to crave the taste, the texture, and can still imagine that wonderful heaping spoonful hitting my mouth.

Comment submitted: 5/21/2018 (#23074)



By Craving

Rating (out of 5):

I haven't had Concentrate in over 35-40 years. I've had cravings now for about a month... wish I could find something like it.

Comment submitted: 5/7/2018 (#23033)



By n.j.

Rating (out of 5):

Bring it back... it was all things we are looking for today! It would fit right in! Please!

Comment submitted: 4/6/2018 (#22896)



By Lynnie

Rating (out of 5):

Concentrate was the best cereal ever!! My children were never lucky enough to try it. Please bring it back! I tried to google what cereal tastes the most like Concentrate... no luck. Please bring it back!

Comment submitted: 3/29/2018 (#22869)



By Major L.

Rating (out of 5):

I too lament the fact that they were stupid enough to take the best cereal in the world off the market. I absolutely adored it. I ate this every morning from kindergarten thru high school. They stopped making this after I left high school.

Comment submitted: 3/25/2018 (#22862)



By Diana B

Rating (out of 5):

Loved it and miss it. Only cereal I really craved.

Comment submitted: 3/14/2018 (#22828)



By Mike D

Rating (out of 5):

Best cereal ever... Nothing like it! I'm glad I experienced the taste of that great cereal... A dream come true if Kellog's brought it back.

Comment submitted: 2/20/2018 (#22734)



By Deb

Rating (out of 5):

I, too, am constantly dreaming of and wishing for Concentrate to return to the shelves. I ate it for years and can still taste it and feel the texture in my mouth. It was heavenly. I wish Kellogg's would read all the posts about the love of this product and, like someone else said, start making it again or sell the recipe to someone who will. Maybe we should approach them and try to buy it - then get a group of us together to set up and plant.

Comment submitted: 1/31/2018 (#22679)



By Turbotrate

Nothing like the good old days. Test the Concentrate cereal with samples to see if it will be as successful as previous days. Good luck!

Comment submitted: 1/24/2018 (#22647)



By Ron-5

Rating (out of 5):

I found a cereal that reminded me of Concentrate. Engine 2 Plant Strong 'Rips Big Bowl'. I got it at Whole Foods.

Comment submitted: 1/16/2018 (#22618)



By ESG

Rating (out of 5):

I think about the taste of Concentrate even though it has been years since it was on grocers shelves. I look for it every time I am in the cereal aisle. My brother and I used to love getting up in the morning to have some. I wish it would be put back on the market no matter how expensive that small box will cost. It would be worth the price regardless!

Comment submitted: 1/7/2018 (#22585)



By Mikey

Rating (out of 5):

I loved this cereal as a kid. I realize that the price for this would be high today, but I would still buy it in bulk.

Comment submitted: 12/31/2017 (#22563)



By Gyps

Rating (out of 5):

Hey Kellogg's - At least give some other company the recipe if you won't bring it back.

Comment submitted: 12/17/2017 (#22525)



By Rolo in Boulder

Rating (out of 5):

I cannot tell you how much I loved Kellogg's Concentrate. It was the cereal I always chose, whether at home or away. I ate it for years. I'm now 65 and I still really miss it! I wonder what cereal comes closest to its taste? Anyone have a suggestion? I think if you let Grape Nuts get soft in the milk, it has a little bit of a similar flavor. Please Kellogg's, PUT CONCENTRATE BACK ON THE SHELVES!

Comment submitted: 12/4/2017 (#22489)



By Jr. 3

Rating (out of 5):

My brother and I LOVED Concentrate! We used to go to my grandmother / grandfathers house on weekends back in the day and eat all of theirs. My grandpa would get so mad but they put up with us. lol. Please bring it back!

Comment submitted: 12/2/2017 (#22482)



By Deb-2

Rating (out of 5):

Loved this cereal!! Please bring it back.

Comment submitted: 11/19/2017 (#22448)



By Mare

Rating (out of 5):

I still remember the great taste after all these years. Nothing else like it. BRING IT BACK!

Comment submitted: 11/13/2017 (#22423)



By A12

Rating (out of 5):

I wish they would start making this cereal again. It was the best!

Comment submitted: 11/1/2017 (#22391)



By Shoutz

Rating (out of 5):

Love this cereal. Need it back on the shelves! Please!

Comment submitted: 10/26/2017 (#22379)



By Leesa

Rating (out of 5):

I lived on this cereal during a post college summer waitressing and waiting to start my 'real' job as a teacher. Had little $ but counted on Concentrate to fill me up with something nutritious.

Comment submitted: 10/23/2017 (#22369)



By Tiger

Rating (out of 5):

Please put Kellogg's Concentrate back in production and on every grocery store shelf as soon as possible :)

Comment submitted: 10/8/2017 (#22320)



By BigBowl

Rating (out of 5):

The best cereal ever made.

Comment submitted: 9/25/2017 (#22256)



By MossFan55

Rating (out of 5):

My brother and I LOVED Concentrate! That tiny box looked so elegant wrapped in shiny foil. I wish it was still available.

Comment submitted: 9/21/2017 (#22245)



By Superfluter

Rating (out of 5):

I have remembered this cereal for 50 years now and would be delighted to see its return. Please bring it back!

Comment submitted: 9/9/2017 (#22206)



By Shibi SF

Rating (out of 5):

I loved this cereal very much back in the day. I would LOVE to eat it again now! Please do bring it back.

Comment submitted: 9/5/2017 (#22199)



By K.J.

Rating (out of 5):

I have great memories of eating Concentrate. I miss that small box with the shiny gold packaging! Delicious! Bring it back, PLEASE!

Comment submitted: 9/1/2017 (#22191)



By acappiello (Team Breakfast Member)

Rating (out of 5):

Please bring this cereal back. This was one of the most nutritious foods I ever ate as a child.

Comment submitted: 8/25/2017 (#22166)



By Sharon M.

Rating (out of 5):

This was the best cereal Kellogg's ever came out with. I remember eating it as a kid. Please bring it back!

Comment submitted: 8/24/2017 (#22165)



By Lee

Rating (out of 5):

Please, please, please bring it back. I still miss it after all these years and as an adult, I would not have to constantly fight about who gets it with my siblings. Lol.

Comment submitted: 8/22/2017 (#22161)



By T. Bell

Rating (out of 5):

God I have a craving for this stuff. It was awesome!

Comment submitted: 8/10/2017 (#22127)



By Leslie

Rating (out of 5):

Concentrate is the BEST cereal of all time. We ate it as kids and would love to see it back on the market.

Comment submitted: 8/9/2017 (#22118)



By Barbie Buckeye

Rating (out of 5):

Bring it back!!!

Comment submitted: 8/6/2017 (#22098)



By Sharon

Rating (out of 5):

I had concentrate for my entire childhood. Miss it so much. Why not bring it back? Healthy food like this is definitely in favor.

Comment submitted: 7/23/2017 (#22042)



By Bets

Rating (out of 5):

Please, please bring it back! I keep searching, hoping I will find it again. So please make all of us happy and bring it back.

Comment submitted: 7/18/2017 (#22022)



By dondon

Rating (out of 5):

The very best! Please bring it back.

Comment submitted: 7/1/2017 (#21969)



By Sundari108

Rating (out of 5):

The best cereal ever! I can still almost taste it's wonderful flavor and still sometimes get cravings for it nearly 45 years later! Like others here, I really wish they'd make it again. I also would be buying it by the case.

Comment submitted: 6/22/2017 (#21938)



By Laird

Rating (out of 5):

I was 13 years old when I ate my first spoonful. It was the best, non-sugar coated cereal. I was truly upset when Kellogg's no longer made Concentrate. How about bringing it back for a Jubilee debut!?!

Comment submitted: 6/18/2017 (#21916)



By Itchy

Rating (out of 5):

I used to eat the whole box, when It was available.

Comment submitted: 5/19/2017 (#21774)



By jehnny

Rating (out of 5):

I can only echo my fellow Concentrate devotees. It was delicious, nutritious and I could eat it by the box full!

Comment submitted: 5/18/2017 (#21772)



By blueyekat

Rating (out of 5):

Concentrate cereal was the BEST! I too wish it was back on the market. We had to buy several boxes at a time during our shopping trips. There is nothing even close to this available. It added a little treat/bulk to other foods, but eating it as cereal in the morning got my day going as a kid and an awesome night time snack. Such great memories of a great product.

Comment submitted: 5/11/2017 (#21750)



By Joe Fatala

Rating (out of 5):

My siblings and I devoured this cereal everyday until it was pulled in the 70's. My mom gave it to us as a snack as well as breakfast! Healthy choices!

Comment submitted: 4/22/2017 (#21660)



By NightWriter

Rating (out of 5):

Every once in awhile, I do an internet search, hoping someone would post the 'recipe' for Concentrate, like people have done for Orange Julius, etc. The big C was the cereal that got me through my undergrad years! I'd never had it until I went away to college in '66. The taste was wonderful and I didn't have to eat anything else until lunch at 1pm!

Comment submitted: 3/30/2017 (#21558)



By mrcomer

Rating (out of 5):

As a child, I would get a box of this for Christmas. It didn't take long to finish it off. Wish they would bring it back. I'd would probably buy by the case. Awesome!

Comment submitted: 3/17/2017 (#21510)



By Michelle

Rating (out of 5):

Bring it BACK!!

Comment submitted: 3/11/2017 (#21477)



By Lyd

Rating (out of 5):

As a youngster, my Pediatrician instructed my parents to feed this to me everyday after I was diagnosed with Juvenile Diabetes. My four (4) siblings and I were addicted to it! I was so sorry when they took it off the market. With all of the health conscious plans available now, I know it would be well received.

Comment submitted: 3/7/2017 (#21452)



By Stephie

Rating (out of 5):

It was such a treat to go to my Grandma's and eat Special K sprinkled with Concentrate cereal. Sometimes she'd let me just have a bowl of Concentrate cereal. It is really too bad they won't start making it again.

Comment submitted: 3/2/2017 (#21436)



By Geri

Rating (out of 5):

Best and most delicious cereal ever made by far! Miss it sooooo much!

Comment submitted: 2/26/2017 (#21419)



By Deloris (Team Breakfast Member)

Rating (out of 5):

Yes, I agree with what everyone is saying. It was such a wonderful cereal. One of our daughters just tonight asked about it and remembered eating it and how good it was. And she was born in Jan 1966 so she was a young child! I was surprised that she remembered it but she said she loved it. Oh, how I wish they would/could bring it back. It was also good on ice cream!

Comment submitted: 2/15/2017 (#21391)



By yumyum28

Rating (out of 5):

My sisters and I used to love this cereal growing up. We would freak out if Kellogg's ever brought it back. It would be such a nice memory at a time like this to get a throwback to a happier time!

Comment submitted: 2/9/2017 (#21372)



By Roger-3

Rating (out of 5):

My memory tells me it was very similar to wheat germ.

Comment submitted: 2/6/2017 (#21357)



By captain krunchy

Rating (out of 5):

I used to eat this stuff at my grandmothers. When they discontinued it, she wrote them a letter. They told her it was gone, and sent a free case! I loved it! Too bad. I would buy it again!

Comment submitted: 1/26/2017 (#21303)



By Postman

Rating (out of 5):

@CallmeDory - I do not think the recipe for Concentrate is public knowledge. We will just have to keep begging Kellogg's to bring it back.

Comment submitted: 1/18/2017 (#21265)



By CallmeDory

Rating (out of 5):

Do you have a recipe for Concentrate? What it's made of? Can it be made at home?

Comment submitted: 1/14/2017 (#21254)



By Postman

Rating (out of 5):

Mr. Breakfast. I think sometimes the ones doing multiple votes are trying to hurt certain cereals. In other words, the voter who voted 30 times for Concentrate does not like Concentrate and is trying to purposely get them to be penalized. I have seen this with other cereals also. You probably have already figured this out. Thanks for the good work you do.

Comment submitted: 12/30/2016 (#21178)



By Memerelas

Rating (out of 5):

I can't understand why they won't bring back such a wonderful cereal. It was my all time favorite. I would love to be able to purchase it again. Please start a petition to do just that!

Comment submitted: 12/20/2016 (#21150)



By Tess in DE

Rating (out of 5):

Best cereal ever! I would love to have back in my daily life.

Comment submitted: 12/12/2016 (#21121)



By Rumba

Rating (out of 5):

I loved this cereal. It is the only cereal I could keep down when I was pregnant. Please bring it back to us.

Comment submitted: 11/26/2016 (#21074)



By simplylois (Team Breakfast Member)

Rating (out of 5):

This was BY FAR the best cereal ever. I also wish they would bring it back. Oh the memories it brings back of a great childhood.

Comment submitted: 10/7/2016 (#20928)



By Skyseasun

Rating (out of 5):

My favorite cereal... EVER. I was very disappointed when it vanished. My grandma introduced this cereal to me. It wouldn't hurt for Kellogg's to do a limited run with a modern touch to the box... and make it BIGGER! Please bring it back, Thanks!

Comment submitted: 9/2/2016 (#20783)



By L.B.

Rating (out of 5):

Awesome cereal. I called Kellogg's once about it - they had no idea what I was talking about. So glad to see it here. There has been nothing like it since. My mother loved it - a 'healthy' eater but I liked it too. But once milk was poured... within a minute or so, paste. I remember my mother treated it as special because it was expensive. Back then cereal was considered cheap so maybe that's why it didn't sell well enough. Sighhhhh... awesome cereal... think that little gold foil box expensive cereal would go over GREAT now - instant cult favorite. World has changed. Heck - there's Starbuck's.

Comment submitted: 8/25/2016 (#20751)



By Elaine

Rating (out of 5):

This was the best cereal Kellogg's ever made. We use to buy it by the case from Smart & Final. Would give anything if they would consider bringing it back. I would again buy it by the case.

Comment submitted: 8/25/2016 (#20747)



By Duffy

Rating (out of 5):

I can remember this cereal from as far back as when I was FOUR... all time favorite. Not sure the actual nutrition matched the claims, but either way, I would love to see this come back.

Comment submitted: 8/24/2016 (#20739)



By Pippin

Rating (out of 5):

Apparently, we all loved this cereal or we would not be taking the time to look for it still to this date. It was my all time favorite. I would reach for this before any other sugary choice. I started eating it around 11 years old and only stopped when mom couldn't find it any more. That has to tell Kellogg's something!

Comment submitted: 8/19/2016 (#20722)



By DabMan (Team Breakfast Member)

Rating (out of 5):

Best Breakfast cereal EVER! Pour in a little milk, just enough to be absorbed in the cereal and BINGO - Perfect start to any day. Bring this BACK - America needs it.

Comment submitted: 7/7/2016 (#20493)



By m&m

Rating (out of 5):

Concentrate Cereal was and still is my favorite cereal! I only wish we could still buy it.

Comment submitted: 7/6/2016 (#20491)



By KUUN-AZ

Rating (out of 5):

I needed my CONCENTRATE fix each morning during high school, so I could CONCENTRATE on 1st period English class. BRING IT BACK. As I approach 64, it is real hard to CONCENTRATE.

Comment submitted: 7/3/2016 (#20485)



By Kundry (Team Breakfast Member)

Rating (out of 5):

I have fond memories of this cereal as a kid growing up in the 60s. I wasn't aware that the serving size was supposed to be so small. Oh well, I guess I was just an overfed American as many of us were at the time. We were competing with the Soviets after all and the fate of the free world depended on how well we did on President Kennedy's physical fitness test! Please bring this cereal back so we can win the global war on terror.

Comment submitted: 6/30/2016 (#20470)



By DebraLynn

Rating (out of 5):

I LOVED Concentrate cereal! I grew up on it. Now nearing 60 years old, having a bowl of Concentrate is one of my favorite childhood memories. Please, please, please bring it back!

Comment submitted: 6/24/2016 (#20449)



By Captjohn (Team Breakfast Member)

Rating (out of 5):

Please, please, please bring back Concentrate Cereal... It was my favorite cereal EVER!

Comment submitted: 6/13/2016 (#20415)



By hmstout

Rating (out of 5):

In the 60's as a teen, I ate Concentrate Cereal. Great taste. I'm 65 now, and still to this day, I look on the shelves to see if it is there. Bring it back!

Comment submitted: 6/9/2016 (#20405)



By Nick #One

Rating (out of 5):

Yeah I remember this cereal very well. It was pretty tasty and in such a small box that it seemed unreal. It had a way of swelling up so much that it was equivalent to cereal from a larger box. There must be a good reason why Kellogg's does not bring it back. It probably has to do with whatever ghastly trick they pulled to get it to shrink and expand so much with just milk. Like maybe they added worm castings, mycorrhizae and water-obsorbing polymers. You have to know there was a lot less control over what kinda crap they put into food in those days.

Comment submitted: 6/9/2016 (#20404)



By Peg

Rating (out of 5):

Please bring back Concentrate cereal. There are so many cereals on the shelves today that are not nearly as nutritious and the flavor was fantastic!

Comment submitted: 5/26/2016 (#20350)



By Penelope

Rating (out of 5):

The best cereal ever! I loved it more than Frosted Flakes or Special K.

Comment submitted: 5/21/2016 (#20335)



By Bunny

Rating (out of 5):

Get rid of all those sugared cereals and bring back Concentrate. The market has changed tremendously since the '70s. With all those 'awesome' ratings, it would be recognized as a greater food than it was then. And it tastes great! Thanks.

Comment submitted: 5/16/2016 (#20307)



By Weezer

Rating (out of 5):

Where can I find my favorite cereal? Loved it with cream and brown sugar!

Comment submitted: 5/7/2016 (#20269)



By Yvonne

Rating (out of 5):

Best cereal ever!

Comment submitted: 5/3/2016 (#20249)



By babz

Rating (out of 5):

BRING IT BACK! Every time I eat yogurt, I think how good a couple of tablespoons of Concentrate would be mixed in. Re-invent it (but don't change it) for today's younger consumer. You wouldn't have to convince the old geezers who loved it when they were kids.

Comment submitted: 4/5/2016 (#20160)



By Lisa

Rating (out of 5):

I also loved Concentrate cereal. It was my favorite and wish it would be reintroduced to the public.

Comment submitted: 4/3/2016 (#20148)



By Emmy

Rating (out of 5):

The very best cereal ever. I wish like crazy that they would bring Concentrate back!

Comment submitted: 3/27/2016 (#20111)



By Scott

Rating (out of 5):

My sister and I loved this cereal as kids in the 60's. We used to add a tablespoon or two of sour cream, milk and sugar.

Comment submitted: 3/25/2016 (#20103)



By MJ 64

Rating (out of 5):

Concentrate took me through 4 years of college! I sure wish I could find a box of that great cereal to help recapture some of the memories. - MJ Class of 64

Comment submitted: 3/9/2016 (#20044)



By Scott

Rating (out of 5):

I really wish they would bring it back. Is there anything on store shelves close to this?

Comment submitted: 3/2/2016 (#20015)



By BillB72

Rating (out of 5):

Absolute best cereal ever. Can't believe that Kellogg's dropped it. Actually wrote in to the company and asked about it - the person who wrote back said they'd never heard of it.

Comment submitted: 3/1/2016 (#20009)



By C.J.

Rating (out of 5):

Absolutely the best cereal ever. Come on... bring it back!

Comment submitted: 2/25/2016 (#19993)



By DarylE

Rating (out of 5):

I, too, miss Kellogg's Concentrate Cereal. It had a great flavor I just loved!

Comment submitted: 1/29/2016 (#19911)



By S.J.

Rating (out of 5):

My brother loved Concentrate. He would eat several bowls of it on Saturday morning. He is 6 inches taller than anyone else in the family. We say it was because of the Concentrate cereal. Or maybe it was the extra milk.

Comment submitted: 1/27/2016 (#19905)



By Miller Girls

Rating (out of 5):

PLEASE Bring CONCENTRATE Back! There are so many things from yesteryear that seem to be coming back. Why not bring back a vintage cereal that can become a favorite for us many fans again and gain new fans as well?

Comment submitted: 1/26/2016 (#19903)



By Nancy K

Rating (out of 5):

I was a very fussy eater as a child. All I would eat was bologna sandwiches and Concentrate cereal. I so remember the taste and the texture. I wish it was back on the market.

Comment submitted: 1/24/2016 (#19889)



By Janet

Rating (out of 5):

I have been searching for a replacement since it went off the shelves. PLEASE bring it back! Love it, Love it, LOVE it!

Comment submitted: 12/21/2015 (#19771)



By C. Fan

Rating (out of 5):

I so miss this cereal! It was the best! Have never been able to find anything else like it. So flavorful! Tell Kellogg's to bring it back!

Comment submitted: 12/9/2015 (#19734)



By K.D.B.

Rating (out of 5):

After all these years people are still talking about this cereal... hmmmm, think they should really consider bringing it back! Loved it!

Comment submitted: 11/22/2015 (#19688)



By TeeMac

Rating (out of 5):

I grew up on this cereal... It was delicious... A little milk in it and PRESTO... Tasty mush!

Comment submitted: 11/20/2015 (#19684)



By Leeroy

Rating (out of 5):

I loved this cereal as a kid. Too bad that Kellogg's kept the dogfood tasting special K cereal and discontinued Concentrate just when I was really into it, back about (gasp) 40 years ago. I still want some!

Comment submitted: 11/12/2015 (#19656)



By ellen2

Rating (out of 5):

Absolutely the best cereal ever. Come on... bring it back!

Comment submitted: 11/10/2015 (#19649)



By BigC4myADD

Rating (out of 5):

I grew up eating this cereal. It was healthy and delicious. As a child, I was convinced I was a better student when I had it for breakfast. At age 52, I frequently crave it and when I do, I buy Post to protest my disappointment with the Kellogg's company. There is nothing special about special K, even with those dried up strawberries! The only bad thing about Concentrate was the fact that the shiny, gold foil box was way too small. Please bring back the best cereal ever!

Comment submitted: 11/7/2015 (#19632)



By Tonk

Rating (out of 5):

It was my all-time favorite cereal as a kid. One of the few healthy foods that I really loved. My grandmom would say "want some C?" ... and the answer was always "yes please".

Comment submitted: 11/7/2015 (#19631)



By Jackie

Rating (out of 5):

These comments are all correct. This was a wonderful cereal. My sisters and I have searched the shelves for years hoping to one day find it. Please bring it back.

Comment submitted: 10/26/2015 (#19592)



By Gyps

Rating (out of 5):

Hey Kellogg's - Bring it back or sell the recipe. You clearly don't care what your customers want.

Comment submitted: 10/14/2015 (#19545)



By mottsh (Team Breakfast Member)

Rating (out of 5):

Please bring Concentrate back. This cereal was so loved in our family that my mom used to put this in our Christmas stocking. Please please please bring it back.

Comment submitted: 10/9/2015 (#19533)



By Old Timer

Rating (out of 5):

Please bring it back! I hope to taste it one more time before I die!

Comment submitted: 10/6/2015 (#19522)



By Tricksy

Rating (out of 5):

I miss it!!! I still search high and low for this cereal. What were they thinking to discontinue this product? Bring it back.

Comment submitted: 9/15/2015 (#19453)



By WeWantCon

Rating (out of 5):

The best cereal ever! I am very disappointed in Kellogg's since they stopped making it. Now all their cereals are just like all the others. I will be back if Concentrate returns.

Comment submitted: 9/6/2015 (#19423)



By Rob777

Rating (out of 5):

Taking Concentrate out of the market was the worst mistake in processed food history. There is no cereal that ever tasted better or was as good for you as Concentrate. Shame on Kellogg's for cancelling the greatest cereal of all time. What in the world were they thinking? Bring it back NOW!

Comment submitted: 8/31/2015 (#19405)



By Lennie

Rating (out of 5):

I am 48 years old and remember the taste of this cereal from the days when my high chair was converted to a rocker and sat at the base which was used as a table. That was the very early 70s but I still remembered it enough to look it up. And yes, I had been searching periodically in the aisles at Kroger looking for it. Good to know I can stop looking but I hope to see it there on the shelves again. I cannot believe I remember this and exactly how it tasted from back then with milk and a little sugar sprinkled on it and my mother saying "a little goes a long way".

Comment submitted: 8/30/2015 (#19400)



By val7

Rating (out of 5):

BRING IT BACK! I don't want those other supposedly healthy cereals, they already made a GREAT one and took it away: Sad face: BRING IT BACK!! The taste was FANTASTIC and if I can remember it 30 years later, that's saying something. But sadly food manufactures love taking away the things people really want and giving them stuff we don't want to buy. It makes no sense.

Comment submitted: 8/22/2015 (#19370)



By Dan353

Rating (out of 5):

Truly great cereal! Please bring back this lost treasure!

Comment submitted: 8/11/2015 (#19309)



By MLBenz

Rating (out of 5):

Bring it back please! It's 2015 and can still remember the taste. If only I could have another bowl.

Comment submitted: 8/9/2015 (#19305)



By mphmike (Team Breakfast Member)

The best cereal ever... Bring it back PLEASE!

Comment submitted: 8/8/2015 (#19301)



By Lori86

Rating (out of 5):

I miss Concentrate too! Bring it back for a limited run, at least! Us baby boomers would SO buy so many grocery items in a HUGE RETRO BRING-BACK Campaign! This would top my list, along with Shake n Bake for Hamburgers! OMG, I miss that SO much!

Comment submitted: 8/4/2015 (#19284)



By R.L.

Rating (out of 5):

I remember this cereal from my childhood. I've been craving it since the early 70's but to no avail. I'm hoping that Kellogg's will one day bring this back.

Comment submitted: 8/2/2015 (#19278)



By Shadowbrook

Rating (out of 5):

Had it back in the late sixties. Please bring it back.

Comment submitted: 7/5/2015 (#19196)



By Julie-8

Rating (out of 5):

I HAVE BEEN WAITING FOR THIS TO COME BACK! What is taking so long? This would fly off the shelves and be a huge improvement over the choices at the grocery store right now. BRING IT BACK!

Comment submitted: 6/20/2015 (#19144)



By Robin Dale

Rating (out of 5):

My comment is similar to many of the others - I miss Concentrate cereal both for the taste and sentimentality of eating it for breakfast at my grandparent's house! Grandma served the cereal in a very small bowl with half and half. I can still recall the care I took when allowed the privilege of pouring Concentrate from the little opening. Delicious and satisfying - please offer a special edition batch for baby boomers!

Comment submitted: 6/15/2015 (#19130)



By ConcentrateFan

Rating (out of 5):

When I had a sleepover at my Grandma's house as a child, she would serve this cereal for breakfast. It was absolutely delicious! She poured cream over it instead of milk, which only enhanced the deliciousness. Please bring it back and make it gluten free.

Comment submitted: 6/15/2015 (#19124)



By Rick57

Rating (out of 5):

Concentrate is the greatest cereal of all time! When I was a kid I couldn't wait until I was an adult so that I could buy this cereal every week. Then what does Kellogg's do? They discontinue it. Such the bad move on their part. There are so many people like myself that would buy this cereal in mass quantities! Kellogg's is missing the boat big time here!

Comment submitted: 5/29/2015 (#19078)



By cjeanm

Rating (out of 5):

Concentrate was my ALL TIME favorite as a child! It was a treat that I would get only at my grandma's house as it was a little bit expensive to keep in a house with 3 children! But Grandma always had it in her cupboard! Please bring it back... it will be in my cupboard if you do!!

Comment submitted: 5/29/2015 (#19074)



By Robin

Rating (out of 5):

I loved this cereal so much. I hope it comes back too.

Comment submitted: 5/29/2015 (#19073)



By Picky

Rating (out of 5):

Grandma used to send this to us in a care package every so often. If you didn't eat it fast it turned to a nasty mush! I don't think anyone liked it. Sat in the cupboard a long, long time. Grandma liked to eat it with grape juice. Gag!

Comment submitted: 5/27/2015 (#19067)



By Rhianna (Team Breakfast Member)

Rating (out of 5):

You'd think I'd remember a favorite dessert or candy from childhood, but no, I remember Concentrate. If there were one thing that I could have again, it would be this cereal.

I really do NOT understand why Kellogg's ever discontinued it, let alone why they've not brought it back into production; it was always SO MUCH BETTER than Special K. I really do wonder why you can find nostalgic candies, like horehound, but not nostalgic cereals, like Concentrate.

Someone should start a letter writing campaign to lobby Kellogg's to put Concentrate back on the shelves!

Comment submitted: 5/14/2015 (#19007)



By AFCimini (Team Breakfast Member)

Rating (out of 5):

Before this cereal disappeared, I was pregnant. Would eat it all up. I had no problems eating a half a box a day. I gave birth to a very healthy girl weighing 9 lbs and 22 inches long. Her Apgar score was a solid 10 out of 10. Please bring this cereal back as a trial to see how it will sell. I bet this cereal will sell to the adults from way back when and I believe it will also please the children of today.

Comment submitted: 5/7/2015 (#18982)



By LisaPizza

Rating (out of 5):

I remember eating this cereal on ice cream. It was the best topping ever. Bring it back!

Comment submitted: 5/6/2015 (#18976)



By 59 yrs young

Rating (out of 5):

My sisters and I loved Concentrate. We all wish Kellogg's would bring it back.

Comment submitted: 4/26/2015 (#18947)



By Freckleface

Rating (out of 5):

It was my favorite cereal as a child. What happened?

Comment submitted: 4/19/2015 (#18918)



By KG100

Rating (out of 5):

When I get around childhood friends and we talk about food, this fantastic cereal comes up. Can't believe I found a photo of the old box... Wow. I'll pay more than extra for one!

Comment submitted: 4/19/2015 (#18916)



By dawn-2

Rating (out of 5):

HOW can we post this to FACEBOOK or TWITTER to get the votes to bring back this cereal!

Comment submitted: 4/17/2015 (#18905)



By dizzy

Rating (out of 5):

I need this cereal back. I loved it!

Comment submitted: 4/14/2015 (#18889)



By RJDBrown

Rating (out of 5):

My sisters and I were just talking about how good it was. I don't know what happened but, seems someone goofed!

Comment submitted: 3/30/2015 (#18825)



By bob-71

Rating (out of 5):

I'm 71 years old and eat cereal at least once per day and think Concentrate was the best cereal ever, by far.

Comment submitted: 3/15/2015 (#18751)



By markmich

Rating (out of 5):

With the emphasis today on high protein cereals this would be a natural for Kellogg's. It was really delicious.

Comment submitted: 3/15/2015 (#18746)



By Pam (MN)

Rating (out of 5):

Really wish they would bring this back on the cereal shelf! I'm 59 and still think someday I'll see it there. All-time favorite!

Comment submitted: 2/25/2015 (#18610)



By Lulu

Rating (out of 5):

Bring it back. It was so good. Not only would we have it for breakfast, we would sprinkle it on top of a scoop of ice cream for dessert. Loved it!

Comment submitted: 2/24/2015 (#18598)



By mheins

Rating (out of 5):

My favorite cereal while growing up. I ate it straight, and would again. Please bring it back!

Comment submitted: 2/19/2015 (#18565)



By Miss M.

Rating (out of 5):

I absolutely love this cereal. I want it so bad the best. Defiantly will keep your weight down. Please bring it back.

Comment submitted: 2/17/2015 (#18551)



By jfj600w (Team Breakfast Member)

Rating (out of 5):

I need a box of this... any ideas? Is there one anywhere?

Comment submitted: 1/17/2015 (#18377)



By Eulson

Rating (out of 5):

I loved, loved, loved this cereal times infinity! Bring it back <3

Comment submitted: 1/15/2015 (#18370)



By bethsioux

Rating (out of 5):

I could think of so many ways to cook with this, THE BEST cereal of all time. It's always ranked high, so WHY can't they bring it back... for heaven's sake I am 50 years old and I STILL dream of the stuff!

Comment submitted: 12/23/2014 (#18254)



By The Gam

Rating (out of 5):

Helped me to lose 50 pounds and was totally delicious. Never found another cereal I liked.

Comment submitted: 12/10/2014 (#18176)



By Rob82

Rating (out of 5):

Such is my karma. Everything I love gets discontinued. I used to eat this as a kid. I miss it like an addict misses drugs. If they bring it back I will buy 100 boxes per year at a premium price.

Comment submitted: 12/8/2014 (#18151)



By Mikee

Rating (out of 5):

I still remember its fresh smell after pouring cold milk over it. Never found that smell anywhere else but it's memory still lingers.

Comment submitted: 12/8/2014 (#18138)



By Saanna

Rating (out of 5):

Wish they would bring this back. One of the best memories of my childhood.

Comment submitted: 12/6/2014 (#18116)



By R. Rock

Rating (out of 5):

I too would like this cereal brought back! I used to sprinkle Concentrate on my Graham Crackers... it kept a crunch in every bite. :)

Comment submitted: 11/25/2014 (#18069)



By aimeecakes

Rating (out of 5):

Kellogg's - please bring it back!!

Comment submitted: 11/16/2014 (#18029)



By P. Peterman

Rating (out of 5):

Please, please bring this cereal back! It was so yummy and highly nutritious which a lot of people are moving toward these days. Please bring it back!

Comment submitted: 11/15/2014 (#18025)



By Kat

Rating (out of 5):

Boy, was this cereal the very best. Have looked for it until I found out it was discontinued. That was a mistake.

Comment submitted: 11/9/2014 (#17996)



By sunfl2u

Rating (out of 5):

I grew up on this cereal and would not hesitate to buy it if they ever made it again. I really hope they bring it back. It would be a HUGE hit. A lot of people would go nuts!!! I really miss it. PLEASE BRING IT BACK.

Comment submitted: 11/4/2014 (#17970)



By L. Just L.

Rating (out of 5):

It's hard to believe this cereal was gone in the 70's. I remember eating it when I moved out on my own in the early 80's (at least I think it was the early 80's.) We need you to reproduce this cereal in these times with NON GMO ingredients! Thank you.

Comment submitted: 11/3/2014 (#17957)



By starshine

Rating (out of 5):

I loved it! Still recall the flavor, would love to have it available today! So flavorful, crispy-crunchy without feeling tooth breaking cement hard. Hearty, not heavy, keeps you going & stays with you when many, many other typical cereals would be gone. Still love Carnation Instant Breakfast, now named Carnation Breakfast Essentials and have it everyday because it is still in the stores. HELLO! Bring it back!

Comment submitted: 10/25/2014 (#17906)



By One Of Seven

Rating (out of 5):

We grew up eating this cereal. There were 7 of us and we couldn't keep it in the house for more than a half an hour! We put it on ice cream as well as eating it as our favorite cereal ever! Bring it back! Kellogg's - if you value your customer base, why aren't you listening?

Comment submitted: 10/23/2014 (#17897)



By meatloaf

Rating (out of 5):

My mother used to make meatloaf with this cereal. It got soggy so fast, but tasted good.

Comment submitted: 10/15/2014 (#17846)



By Rits

Rating (out of 5):

Bring it back! It was so good as a kid with milk and honey.

Comment submitted: 10/8/2014 (#17801)



By Jan7

Rating (out of 5):

Please bring it back. I would give this 100 stars if I could. It was the best and I miss it every time I go to the grocery store.

Comment submitted: 10/4/2014 (#17781)



By Aunty Den

Rating (out of 5):

My all-time favorite cereal. Please bring it back. You'll be creating a whole new generation of people who will love this cereal too.

Comment submitted: 10/2/2014 (#17767)



By melodiussonnet (Team Breakfast Member)

Rating (out of 5):

This was my very favorite cereal and my Grandaddy's too. I bought it until they discontinued it. Never have tasted anything as good as it was. I also used the cereal for other neat additions to recipes,like meatloaf for example... I miss having the opportunity to choose it. As tasty as it truly was, you would think they would have at least made another type of cereal or nutritional bars with it. But I just wish we who had grown to enjoy it so much over all those years, would have been given the privilege to continue... we were loyal customers :)))) Kellogg's - why would you do that??

Comment submitted: 9/21/2014 (#17713)



By Lou G.

Rating (out of 5):

Best cereal I ever ate!

Comment submitted: 9/16/2014 (#17673)



By Provida

Rating (out of 5):

Kellogg's... Bring it back... watch how fast it will become your top seller.

Comment submitted: 9/12/2014 (#17654)



By gobigo

Rating (out of 5):

Yes! I have asked and asked about this cereal. None of my friends were familiar with it. Please bring it back. Please!

Comment submitted: 9/10/2014 (#17642)



By oldguy (Team Breakfast Member)

Rating (out of 5):

Is it ever coming back? I'm getting old and would like to have some before I go. :)

Comment submitted: 9/4/2014 (#17620)



By J.W.M.

Rating (out of 5):

I ate it when I was a little kid with my grandma. LOVED the taste and texture!

Comment submitted: 8/22/2014 (#17539)



By nani

Rating (out of 5):

Bring Concentrate back! Please! It was my favorite growing up. I would love to be able to enjoy it with my children and grandchildren!

Comment submitted: 8/20/2014 (#17526)



By merryflaky

Rating (out of 5):

I think Kellogg's Concentrate Cereal was absolutely the best tasting cereal I ever put in my mouth! I sure do miss it. It was a wonderful cereal. The least Kellogg's could do is send us that miss Kellogg's Concentrate so very much the recipe. That way, we need not do without! Thank you much!

Comment submitted: 8/14/2014 (#17503)



By Charliemike (Team Breakfast Member)

Rating (out of 5):

I loved this cereal more than any other as a kid. I wish I could still get my hands on it.

Comment submitted: 8/9/2014 (#17479)



By T.D.

Rating (out of 5):

Too bad Kellogg's doesn't listen to the public! This was a terrific cereal! I would buy all they have if they brought it back!

Comment submitted: 8/9/2014 (#17476)



By Anon41

Rating (out of 5):

This was my favorite cereal as a kid. Too bad they don't make it any more.

Comment submitted: 8/5/2014 (#17463)



By Remembering

Rating (out of 5):

I loved this cereal. It's one of my first memories of eating cereal. My Dad and I would eat it together!

Comment submitted: 8/2/2014 (#17446)



By Concentratekid

Rating (out of 5):

It was awesome cereal. Ate it at Grandma's house and would have eaten the whole box if she'd let me. Closest thing I can find is Life cereal for similar taste... but not quite.

Comment submitted: 7/31/2014 (#17441)



By Fanny T.

Rating (out of 5):

I loved Concentrate. I used to eat this with my grandparents and loved it! If they made it again, I would buy all the store inventory!

Comment submitted: 7/25/2014 (#17405)



By Consentration

Rating (out of 5):

I LOVED this cereal! I used to eat it for breakfast with my Grandfather. Always wondered why they stopped making something that was so good tasting and good for you too.

Comment submitted: 7/21/2014 (#17389)



By Susan5

Rating (out of 5):

Loved it. Bring it back!

Comment submitted: 7/20/2014 (#17385)



By C-trate fan

Rating (out of 5):

This cereal is one of my best (and earliest) childhood memories. I can still remember how it tasted. Loved it!

Comment submitted: 7/17/2014 (#17365)



By Neb

Rating (out of 5):

Anyone know of anything similar on the market now?

Comment submitted: 7/17/2014 (#17364)



By darlene (Team Breakfast Member)

Rating (out of 5):

I love that cereal. I wish that they would bring it back. My dad would buy it for me as a kid.

Comment submitted: 7/15/2014 (#17343)



By Ellie

Rating (out of 5):

I was also a fan of Concentrate cereal... so sad when it disappeared from the grocery stores! It was surprising that the small serving size kept your appetite satisfied for hours!

Comment submitted: 7/10/2014 (#17319)



By bbozon

Rating (out of 5):

Please, please, please make more! I had and loved this as a child. I have tried other wheat germs supplements and other cereals that come no where near the great taste of Concentrate! It needs to come back again... the way it was. I ate it as a cereal with milk. It really did not even need sugar. Bring it back and make it the way it was... no improvement is needed. PLEASE!

Comment submitted: 7/9/2014 (#17310)



By scout (Team Breakfast Member)

Rating (out of 5):

My husband and I both loved Concentrate Cereal! If you bring it back, we will buy it!

Comment submitted: 6/27/2014 (#17257)



By Jerrie

Rating (out of 5):

Please make more! I can still remember the taste. I loved it!

Comment submitted: 6/25/2014 (#17248)



By Micki

Rating (out of 5):

My family and I miss concentrate cereal so much! We searched for years to find it until we learned they discontinued it. Please bring it back?

Comment submitted: 6/24/2014 (#17240)



By vjo

Rating (out of 5):

Concentrate Cereal was the best! I would eat it with tons of milk.

Comment submitted: 6/3/2014 (#17135)



By Bizzle

Rating (out of 5):

I never knew why they got rid of it... all my friends ate it.

Comment submitted: 5/31/2014 (#17119)



By Nancy

Rating (out of 5):

Please bring it back. It was my favorite cereal as a child.

Comment submitted: 5/29/2014 (#17111)



By Concentrate S.

Rating (out of 5):

BRING CONCENTRATE BACK! I don't eat much cereal and haven't since Concentrate disappeared. I would LOVE it if it would return... PLEEEEEEAAAAAAASE!

Comment submitted: 5/20/2014 (#17071)



By IamPete (Team Breakfast Member)

Sometimes, I would have it with heavy cream - EXTRA great!

Comment submitted: 5/6/2014 (#17023)



By IamPete (Team Breakfast Member)

Rating (out of 5):

It WAS the best cereal ever! It would quickly get soggy in milk, but I used to like that. It WOULD be great if it were re-produced and sold at Trader Joe's.

Comment submitted: 5/6/2014 (#17021)



By McGivinz

I too loved this cereal. My mother bought it for me ever week. The taste was fantastic. Bring back Concentrate! It's the best!

Comment submitted: 5/1/2014 (#17007)



By Tina

Rating (out of 5):

When I was a child I used to eat this cereal when I would go to my grandparents and I loved it. Wish it was still available.

Comment submitted: 4/25/2014 (#16987)



By Angel

Rating (out of 5):

This was my favorite cereal of all time. It was expensive back then but I would be willing to pay more now because it was so delicious. I had to hide the box from my kids or I would never get any.

Comment submitted: 4/20/2014 (#16962)



By Garcampken

Rating (out of 5):

PLEASE bring Concentrate Cereal BACK! Why is Kellogg's holding on to the recipe if they don't intend to produce it any longer. Please allow another company to produce it!

Comment submitted: 4/15/2014 (#16949)



By dpelletier (Team Breakfast Member)

Rating (out of 5):

If Kellog's no longer wants to produce this phenomenally tasting and incredibly nutritious cereal, perhaps they could share the recipe? Maybe Whole Foods, Trader Joes, or another company could reproduce it then? It makes absolutely no sense not to revive such an incredible product that has such a strong following. Reading other comments from this and other websites, no other cereal has ever made such a vivid and indelible impression on people - in some cases decades later.

Comment submitted: 4/4/2014 (#16588)



By Mojo1957 (Team Breakfast Member)

Rating (out of 5):

Bring back Concentrate! Loved it as a kid and would love it as an adult!

Comment submitted: 4/1/2014 (#16565)



By hankster419

Rating (out of 5):

Where can you buy this cereal? I had it as a kid, and the small box was impossible to keep around for long. Bring it back. - hankster419

Comment submitted: 3/27/2014 (#16489)



By staats

Rating (out of 5):

Best cereal ever. Brings back great childhood memories.

Comment submitted: 3/18/2014 (#16399)



By Favorite Foods

Rating (out of 5):

I loved this cereal when I was a child. I remember exactly what it tasted like and would love to buy it again and again and again!

Comment submitted: 3/10/2014 (#16328)



By Beth

Rating (out of 5):

Please, please bring this cereal back! In this new nutrition oriented society, it should do very well. Price point should not be a problem, since those of us who loved Concentrate as children are now willing and able to pay for it - whatever the price.

Comment submitted: 3/5/2014 (#16266)



By E.A.S.

Rating (out of 5):

I also ate Concentrate as a kid, and loved it. Why did Kellogg's quit producing it? Everyone I know really loved it. I read a comment by a Kellogg's employee on another blog, and he said that Special K basically replaces Concentrate, and to try that instead. Special K is "OK", but it doesn't have the same flavor as Concentrate did. I hope they bring it back. I looked for it on the shelf for a long time as an adult, hoping I could buy it for my kids (and myself!).

Comment submitted: 3/2/2014 (#16236)



By Renee

Rating (out of 5):

I used to eat this when I was a kid and loved it! Can they bring it back!?

Comment submitted: 2/13/2014 (#16032)



By Matt J.

Rating (out of 5):

I would eat it every day as a kid. It was my favorite cereal of all time. Bring it back and I will buy several boxes at a time. Loved it better than any other cereal, including all the kid's cereals.

Comment submitted: 2/11/2014 (#16010)



By David

Rating (out of 5):

After reading these comments, I am so glad that I wasn't the only one who yearns for the day that Kellogg's or any other company would bring back this product. Maybe it doesn't sell as fast as Frosted Flakes or Rice Krispies. But in these days of health foods and specialty stores like Whole Foods, it's hard for me to believe that Concentrate could not sell at a decent volume.

Comment submitted: 2/4/2014 (#15939)



By csmith4

Rating (out of 5):

Can a campaign get started to bring it back, even if for a limited time. I would stock up on it.

Comment submitted: 1/31/2014 (#15874)



By Justin (Team Breakfast Member)

Rating (out of 5):

Would love to see it back on the shelves. I would buy it every week. I loved it as a kid and I can still remember what it tasted like. Please bring it back to the shelves.

Comment submitted: 1/16/2014 (#15758)



By CynPro

Rating (out of 5):

Me too! This was the very best tasting cereal. I would spend 3 times the price of other cereals for a box of Concentrate. I rarely buy cereals now-days, but I'd buy all that's on the shelf if I saw Concentrate again. Love the stuff!

Comment submitted: 1/16/2014 (#15749)



By Rappini

Rating (out of 5):

I still dream of eating this cereal.

Comment submitted: 1/3/2014 (#15632)



By Homedoc1

Rating (out of 5):

Kellogg's needs to make a yearly Concentrate day on which they make us the cereal and we buy it. This was the best cereal ever, soaked in milk, with sugar on top. Yum!!!

Comment submitted: 12/31/2013 (#15611)



By Jeff

Rating (out of 5):

This cereal was the best. As I remember, Kellogg's never advertised and most people didn't even know what it was when I took it to school for lunch. My family used to buy a dozen boxes a week. I always ate it dry. Sometimes I get special K and mix a little wheat germ with it and put it in a blender and it tastes as close to Concentrate as I can get.

Comment submitted: 12/25/2013 (#15578)



By skycowboy75 (Team Breakfast Member)

Rating (out of 5):

Is Kellogg's completely indifferent to our wants? Good grief! I truly miss this cereal and seek out, continually, ANYTHING that might closely resemble this stuff. And so far, nothing has.

Comment submitted: 12/21/2013 (#15557)



By Mike Alabama

Rating (out of 5):

I miss it too. My kids want to try it. I wish they would bring it back.

Comment submitted: 12/14/2013 (#15530)



By Bake

Rating (out of 5):

The greatest! We all loved it in our family and would spend big bucks on it if it were to return.

Comment submitted: 12/13/2013 (#15521)



By markus

Rating (out of 5):

By far the best cereal ever, great in every respect. Kellogg's is asleep at the wheel.

Comment submitted: 12/12/2013 (#15512)



By coolestmimsy

Rating (out of 5):

I have looked for years hoping to find that it has come back! Can't they see that we want it and would buy it in a second!

Comment submitted: 12/10/2013 (#15501)



By JC

I loved it too. We used to fight over who poured it first Why did they stop producing it? We Boomers would welcome it back in a minute! It seems anything good is taken away. Kellogg's - do us a favor and bring it back... believe me it would sell in a minute. - Joe

Comment submitted: 12/5/2013 (#15463)



By Beth

Rating (out of 5):

With 4 kids in the house, we couldn't keep it around long enough. We used to fight if one of us took too much. One box lasted about 2 days if we were lucky. There is no other cereal like it. The texture, the flavor, everything about it was fantastic. But as I recall, it was one of the more expensive cereals out there, so families with lots of kids couldn't really afford it. Maybe people didn't buy it for that reason. We were a middle class family trying to make ends meet all the time and with 4 kids, that wasn't easy for our parents.

Comment submitted: 11/20/2013 (#15366)



By Ouija

Rating (out of 5):

I loved this cereal too. I wish there was a decent substitution. If there is, I haven't found it. Kellogg's, please bring it back!

Comment submitted: 11/17/2013 (#15336)



By Jpack

Rating (out of 5):

Our entire family of seven loved this cereal. Please bring it back!

Comment submitted: 11/3/2013 (#15250)



By Debba

Rating (out of 5):

This was my VERY favorite cereal and I still search for it, hoping to find that they have brought it back. PLEASE bring this cereal back!

Comment submitted: 10/24/2013 (#15204)



By mjparadox

This was always my favorite. I loved the taste and it really filled you up. Of course, I couldn't resist having more that the serving size portion. With all the demand, you would think that Kellogg's would hear all the fans and bring it back!

Comment submitted: 10/21/2013 (#15180)



By Lisa C.

Rating (out of 5):

I LOVED this cereal as a kid. I still scan the cereal shelves for it hoping it will miraculously turn up again. I would buy it 2 or 3 boxes at a time if they brought it back.

Comment submitted: 10/20/2013 (#15176)



By robinmcclellan (Team Breakfast Member)

Rating (out of 5):

I really miss this cereal and wish they would bring it back. Is there a way I can order it online?

Comment submitted: 10/16/2013 (#15107)



By C. Lover2

Rating (out of 5):

This was my favorite cereal as a child and I would still buy it if it was brought back. It would most certainly fly off the shelves. We should all pray for this miracle!

Comment submitted: 10/11/2013 (#14769)



By Mammers

Rating (out of 5):

I loved Concentrate! I ate it by itself with milk. Sure wish they still made it!

Comment submitted: 10/10/2013 (#14727)



By Morpheus

Rating (out of 5):

I would definitely participate in effort to get this back. Fave as a kid.

Comment submitted: 9/30/2013 (#14529)



By CrunchiesFan

Rating (out of 5):

I grew up on this stuff... When I was small, we used to call it "crunchies" because it tended to stay crunchier than the other cereals we put it on. It wasn't until I got old enough to read that I discovered one day that the big "C" on the box was for "Concentrate", not "Crunchies"! What memories. I still long for it as a topping on oatmeal, ice-cream, mixed into cookies... I can still remember vividly the size of the box, how it looked, etc. I once wrote to Kellogg's about 15 or so years ago, and got a nice form-like letter thanking me for my correspondence, but they don't make it anymore, blah, blah, blah... Too bad; they really had a winner there.

Comment submitted: 9/28/2013 (#14446)



By Debra

Rating (out of 5):

I have missed and looked for Kellogg's Concentrate cereal for years. It's still my favorite cereal! Please bring it back!

Comment submitted: 9/28/2013 (#14429)



By Bobby West

Rating (out of 5):

I want my Concentrate and I want it now. Longing for it since I was 8 years old, now I am 58. I am glad to see that I am not alone. Life is better with Concentrate.

Comment submitted: 9/21/2013 (#14217)



By rukittenme

Rating (out of 5):

How can Kellogg's ignore all of us? Put Concentrate in a "health food store" and watch it fly off the shelves. Everything comes back - why not Concentrate? PLEASE!?

Comment submitted: 9/18/2013 (#14133)



By FIN MAN

We were just talking about breakfast cereals at work this evening and everyone was asking the others what their favorite cereal of all time was. I told them about Kellogg's Concentrate and of course, anyone under the age of 50 or so, had never heard of it. I LOVED that stuff. I know it was supposed to be used sparingly, but I would put about a half cup of this stuff in a bowl, sprinkle generously with sugar and top with cold milk. Every bite was a treat! Wish Kellogg's would bring it back!

Comment submitted: 9/11/2013 (#13934)



By vickicoats (Team Breakfast Member)

Rating (out of 5):

I loved this cereal. I wish we could still get it. Why is it that the best stuff gets cancelled?

Comment submitted: 9/1/2013 (#13623)



By Postman

Rating (out of 5):

Unfortunately, Kellogg's does not make this cereal anymore. However if everyone would write or email Kellogg's to bring it back... who knows?

Comment submitted: 8/28/2013 (#13463)



By Chuck In PA

Rating (out of 5):

This is the Super Bowl, World Series, NBA Champion of champions of cereal. As a favor to Kellogg's cereal lovers and the country as a whole, please look past the bottom line and give us this small piece of heaven on earth. We need Kellogg's to be our hero, as heroes are in short supply.

Comment submitted: 8/27/2013 (#13432)



By Clayfancy1

Rating (out of 5):

We enjoyed this cereal so much as kids. I'm pretty sure our mom enjoyed the fact that we liked it as much as we did. So flavorful. These are the kinds of vitamin enriched foods we need in today's world. Oh how I would love to see it back on the shelf some day. I'd buy all they had!

Comment submitted: 8/26/2013 (#13418)



By Pidge

Rating (out of 5):

Concentrate will always be my favorite all-time cereal. Can it be purchased anywhere?

Comment submitted: 8/25/2013 (#13409)



By mopacfan

Rating (out of 5):

This is the greatest cereal of all time. I wish Kellogg's would bring it back. I'd by a tractor trailer load.

Comment submitted: 8/18/2013 (#13339)



By sunfl2u (Team Breakfast Member)

Rating (out of 5):

This was hands down my favorite cereal. I'm begging that this cereal be bought back. I would probably buy out the stores if they ever make it again and I would pass it along to all my friends and get them hooked.

Comment submitted: 8/16/2013 (#13323)



By Leenie

Rating (out of 5):

My favorite cereal as a kid. Bring it back!!

Comment submitted: 8/15/2013 (#13307)



By Mz. Marci

Rating (out of 5):

And, I loved the packaging in a small gold box... with a pour spout, no less. Yes! Please bring Concentrate back!

Comment submitted: 8/13/2013 (#13270)



By cronink (Team Breakfast Member)

Rating (out of 5):

This was by far the best cereal ever. My grandmother ate it every morning and what a treat it was to share breakfast with her. We had too many children (1960-1970) for us to afford it, but the thought of it still brings me back to those happy times and my beloved grandmother. I would eat it everyday for the rest of my life (I am 53) if only it was around again. I have tried Grape-Nuts as a replacement for years, but nothing will ever compare. Please bring it back!

Comment submitted: 8/11/2013 (#13230)



By cranky wife

Rating (out of 5):

Please bring it back. It will make my 58 year old husband very happy and he's so grouchy.

Comment submitted: 8/7/2013 (#13146)



By Ribbitt

Rating (out of 5):

Oh how I miss this cereal. It was the best cereal ever. I remember eating it out of my log cereal bowl my mom sent for. The very best. We still have our Kellogg's spoons.

Comment submitted: 7/28/2013 (#12980)



By itybity

Rating (out of 5):

By far the best cereal I've ever eaten. My sister and I still talk about it and I will longingly look for it anytime I'm in the cereal aisle at the market. Not sure why they ever stopped making it, but all I can do is hope that one day they will bring it back... Please?!

Comment submitted: 7/13/2013 (#12773)



By JanIOM (Team Breakfast Member)

Rating (out of 5):

I never got tired of eating this cereal, it was THE BEST cereal ever made, period. I ate it all through my childhood (born in 1955). What I wouldn't give for a bowl (or two) right now!! Please bring it back, please, please.

Comment submitted: 7/13/2013 (#12772)



By K.P.

Rating (out of 5):

My brother and I would fight over it. It was the best cereal ever and had that distinctive box. They should start making it again, it would fly off the shelves! I liked this stuff more than the puffed sugar garbage they promoted on TV. Why was this ever taken off the market? It was great!

Comment submitted: 7/5/2013 (#12676)



By gorrillamonkey

Rating (out of 5):

I wish it was still around - so good!

Comment submitted: 7/1/2013 (#12605)



By pamela (Team Breakfast Member)

Rating (out of 5):

Please bring Concentrate back. I loved it so much. See if you can to bring it back for all of us. Okay? Thanks.

Comment submitted: 6/30/2013 (#12592)



By Mary6

Rating (out of 5):

Bring it back for sure! Please! Has Kellogg's ever seen all these comments? Maybe they would consider giving us Concentrate back to see if it would sell in today's market.

Comment submitted: 6/25/2013 (#12544)



By Pcforu (Team Breakfast Member)

Rating (out of 5):

I - like everyone else - loved this cereal and lived on it as a kid. I still crave it every time I think about it. Please bring it back.

Comment submitted: 6/24/2013 (#12525)



By JBovia

Rating (out of 5):

I have also looked everywhere for this cereal. Loved it as a child and would so like to introduce it to my children and grandbabies. With all the health food being in such high demand, it seems like Kellogg's would want to re-introduce it, hope so anyway.

Comment submitted: 6/20/2013 (#12476)



By CindyTwo

Rating (out of 5):

I wish that I could still get this cereal. It was the only cereal that I liked as a child. Maybe someday.

Comment submitted: 6/19/2013 (#12469)



By Toppie

Rating (out of 5):

I have looked for years for a cereal that would compare to Concentrate - no such luck. Please consider bringing Concentrate back to us!

Comment submitted: 6/15/2013 (#12417)



By Mighty Maass

Rating (out of 5):

I am 57 years old and ate Concentrate all through my childhood and through my teens. Always good for breakfast, lunch, dinner. My friends all called me Mighty Maass. My last name being Maass. I would tell them my strength came from eating Concentrate cereal. 40% protein in every serving. Please bring it back. The only cereal, and I eat a lot, I eat is Post Grape Nuts. Five boxes a week.

Comment submitted: 6/13/2013 (#12395)



By Want It Again

Rating (out of 5):

I look for it everywhere I travel, just in case. It was THE BEST!

Comment submitted: 6/8/2013 (#12335)



By mercedg

Rating (out of 5):

Best cereal ever!

Comment submitted: 6/5/2013 (#12294)



By Melissa F.

I want this back ASAP. It was so good. Give a new generation a chance to try it. Please bring it back!

Comment submitted: 6/4/2013 (#12278)



By Darci

Rating (out of 5):

I totally loved this cereal! I also would be a recurring customer. I wish that the CEO, John A Bryant, would consider launching this product again with a grand marketing launch. I know it could be a huge success this time!

Comment submitted: 6/3/2013 (#12261)



By Hojo

Rating (out of 5):

My favorite as a kid... even over the heavy sugar stuff.

Comment submitted: 6/1/2013 (#12248)



By PumpYouUp

Rating (out of 5):

I really loved this product. Why was Concentrate taken off the shelves? Please bring back this old favorite of mine.

Comment submitted: 5/30/2013 (#12230)



By bongo

Rating (out of 5):

I really loved this cereal when I was a kid. It had the best taste and texture of any cereal. I could sit down and eat the entire box. I still look for it whenever I am in the cereal section hoping it will once again be on the shelf.

Comment submitted: 5/28/2013 (#12213)



By Nan22

Rating (out of 5):

This cereal was THE BEST! I, like many others, would welcome it back. In our health conscious society, I think the Kellogg's Company would benefit from putting this product back on grocery store shelves.

Comment submitted: 5/25/2013 (#12176)



By Mariel

Rating (out of 5):

I loved Concentrate and it has remained my favorite all-time cereal. There has been nothing to compare to it since, and eating cereal has lost its joy since the best one ever was taken off the market. And I can't understand why it was when I know it had to have sold well as much as people like me loved it. I really miss the Concentrate cereal. I wish they would give up the recipe and let someone else manufacture it.

Comment submitted: 5/25/2013 (#12175)



By victoryskmkr1

Rating (out of 5):

I totally loved this cereal. Could eat it three times a day. Wish my kids could have tried it in their lifetime. How about bringing it back for a limited time as a special edition of some kind.

Comment submitted: 5/23/2013 (#12153)



By Dee Dee

Rating (out of 5):

Loved this cereal as a kid! Please bring it back! My sister loved it too!

Comment submitted: 5/16/2013 (#12095)



By criscodarling

Rating (out of 5):

Please bring it back. Such great memories and I want my kids to enjoy it. I talk about it all the time and ALWAYS look for it at the grocery store. If I see it, I will buy it all off the shelf!

Comment submitted: 5/16/2013 (#12087)



By F.C.Stipes

Rating (out of 5):

I loved it... the taste, just with cold milk was fabulous... and I found it so light and nutritious. Why is it not produced anymore? Please make it again. I would immediately become a recurring consumer of the product. I would always look for it... still do now... to no avail.

Comment submitted: 5/14/2013 (#12062)



By Bmac

Rating (out of 5):

Loved it as a kid and I would buy it again in a second!

Comment submitted: 5/9/2013 (#11985)



By Luvconcentrate

Rating (out of 5):

Loved it as a kid. I'm always reminiscing with my wife how much I enjoyed it, especially at my grandmothers house. Please bring it back. - Eugene from Galveston, TX

Comment submitted: 4/21/2013 (#11792)



By bethnewcomb (Team Breakfast Member)

Rating (out of 5):

I couldn't agree more this was the best cereal and I would love to give it to my kid and my husband. I keep telling him about this wonderful cereal I used to eat as a kid. Please bring it back! By Beth

Comment submitted: 4/16/2013 (#11684)



By jsaari (Team Breakfast Member)

Rating (out of 5):

This was the best cereal I ever had. It was a special treat my family was given at Christmas and birthdays. Please bring it back!

Comment submitted: 4/13/2013 (#11623)



By carol

Rating (out of 5):

I would LOVE to have this again!

Comment submitted: 4/12/2013 (#11601)



By Marc

Rating (out of 5):

Bring it back. But only with the absolute original recipe. It was great and I will buy it. I used to eat it by the ton.

Comment submitted: 4/4/2013 (#11521)



By joseph

Rating (out of 5):

LOVED THIS CEREAL! Want my kids to enjoy it too. Bring it back.

Comment submitted: 4/2/2013 (#11483)



By jamekat2

Rating (out of 5):

I loved this cereal. Kellogg's should bring it back.

Comment submitted: 4/2/2013 (#11482)



By Nell J.

Rating (out of 5):

Bring it back. It was the only cereal I ever really liked to eat.

Comment submitted: 3/27/2013 (#11409)



By BELLA

Rating (out of 5):

Loved this cereal as a kid. Would love to see it back on the shelves. Would definitely buy it!

Comment submitted: 3/21/2013 (#11334)



By L.V.B.

Rating (out of 5):

The best ever. Please bring it back.

Comment submitted: 3/15/2013 (#11236)



By Roberta

Rating (out of 5):

The best ever.

Comment submitted: 3/14/2013 (#11219)



By Marymouse

Rating (out of 5):

Concentrate was a staple in our home and certainly would be again if it would become available. I paid the extra price back then so as to give our children something truly nutritious as compared to the worthless array of other cereals on the store shelves. Our kids, all in their 40s now, still remember it fondly and wish it would have been available for their children.

We Baby Boomers do have some buying power and would relish the reintroduction of this product, even if sold only in health food or specialty stores. If sold online, we'd be ordering it by the case and introducing it to our grandchildren. Also, children who grew up with this amazing cereal would greatly welcome its return. NOW IS THE TIME, KELLOGG'S, WHILE FOLKS STILL REMEMBER THIS GREAT PRODUCT!

With the current obesity epidemic, I wonder why cereal companies continue to pollute the store shelves with so much sugary junk rather than something truly nutritious. The almighty dollar reigns, I guess!

Comment submitted: 3/13/2013 (#11202)



By dreamin

I loved this cereal and wish they would bring it back... please!

Comment submitted: 3/5/2013 (#11135)



By codyJ

I had forgotten all about this - my favorite cereal - a regular at our late 50s / early 60s breakfast table. Then the other day, I saw an episode of 'Pete n Gladys' (1962 sitcom) where it was advertised. I sure wish it was still being made!

Comment submitted: 3/2/2013 (#11098)



By Dee D2

Rating (out of 5):

This was my favorite cereal as a kid. I wish they would bring it back. My mom loved it also...

Comment submitted: 3/1/2013 (#11090)



By Mark

Rating (out of 5):

It was soooo good as a topping on vanilla ice cream. I grew up eating this at breakfast for years... really wish It was still available!

Comment submitted: 2/27/2013 (#11055)



By lootha

Rating (out of 5):

Best cereal EVER made!

Comment submitted: 2/20/2013 (#10927)



By border terrier

Rating (out of 5):

I hadn't thought about this cereal for years. Concentrate and Uncle Sam were my favorites. I looked and looked and it was not on the shelves and now I find out it has been gone for many years. Why does all the good stuff go away and the crap remains?

Comment submitted: 2/16/2013 (#10855)



By Adam12

Rating (out of 5):

Some of my best childhood memories involve Concentrate with my siblings around the breakfast table. I would pay anything to enjoy that cereal and those memories again. We still talk about it today and have not found it since the early 70's. The Best!

Comment submitted: 2/14/2013 (#10810)



By Horse T.

Rating (out of 5):

I grew up on this cereal. We all loved it. BRING IT BACK PLEASE.

Comment submitted: 2/14/2013 (#10796)



By Todd11

Rating (out of 5):

Please bring it back! For those who never got to try Concentrate, take my word, it was fantastic.

Comment submitted: 2/11/2013 (#10755)



By PS8

Rating (out of 5):

All-time favorite at my Grandpa's house. We 3 kids devoured it. Would buy it in an instant. I read a suggestion that we all find a new favorite cereal instead of Concentrate - try Bran Buds it said... that's like someone going into a bakery after a coffeecake and the owner says, "Sorry, we don't want to make those anymore. Try a loaf of wholewheat bread instead." Oh pullease!! - PS8

Comment submitted: 2/10/2013 (#10700)



By clk111192

Rating (out of 5):

I used to pour honey and milk on the Concentrate when I was a kid. This was always a favorite.

Comment submitted: 2/9/2013 (#10687)



By Wild Bill

Rating (out of 5):

We would get this for a birthday gift. And some times we could talk mom into it. It was so good! I have such good memories of it. I would sure like some right now! BRING IT BACK!

Comment submitted: 2/5/2013 (#10647)



By STL Gal

Rating (out of 5):

I ate this almost every day growing up as a kid and as teen for breakfast or as an after school snack. I had it with milk and liked to let it sit until it got a bit soggy. Just a little bit would swell up and fill me up. I'd pay premium prices to have this back.

Comment submitted: 2/3/2013 (#10620)



By Paul

Rating (out of 5):

Wish they still made it. I would eat it everyday. Loved it and miss it!

Comment submitted: 1/28/2013 (#10572)



By brooklynn1 (Team Breakfast Member)

Rating (out of 5):

I grew up on this cereal - I miss it and would buy buy it. It use to cost 55 cents, then went to $1.55 and my family had to stop buying it due to cost. Now - I'd buy it at any price. Please - bring it back or make a new cereal close to it and let us know about it:)

Comment submitted: 1/28/2013 (#10569)



By partyinthedeser

Rating (out of 5):

It was the best cereal ever. I truly miss it!

Comment submitted: 1/27/2013 (#10560)



By m.j.h.

Rating (out of 5):

I grew up eating Concentrate. It was my favorite cereal and I miss it so much! There is nothing on the market as good! Please bring it back!

Comment submitted: 1/25/2013 (#10546)



By Gixxx

Rating (out of 5):

I want this cereal to make a comeback. I grew up eating it. It was so good - nothing can come close to the taste. All of Kellogg's cereals put together can't come close to being as good as Concentrate.

Comment submitted: 1/16/2013 (#10404)



By seayside

Rating (out of 5):

I was just talking with one of my co-workers about Concentrate this morning - how much I miss having it for breakfast. As others have already commented, this was my favorite cereal ever. Sure wish Kellogg's would bring this one back... but only if they would retain the original formulation!

Comment submitted: 1/14/2013 (#10374)



By R.S.

Rating (out of 5):

This was the only cereal I would eat as a kid growing up. I have never stopped looking for it or given up hope that it would come back! Please please please bring it back! I would pay top dollar to have this cereal again!

Comment submitted: 1/14/2013 (#10373)



By steveT

Rating (out of 5):

Like many others have commented, even in the 1970's sea of sugary, unhealthy cereals, my favorite was Concentrate! Bring it back!

Comment submitted: 1/11/2013 (#10350)



By Patti

Rating (out of 5):

I ate Kellogg's Concentrate as a child/teen and wish they would bring it back. So many people are making this request, the Kellogg's execs should use their heads for the money they get paid and bring this cereal back!

Comment submitted: 1/8/2013 (#10330)



By King

Rating (out of 5):

The most awesome cereal ever. Would pay top dollar to have it again. With such a loyal following Kellogg's is foolish not to reintroduce it with such a large market out there.

Comment submitted: 1/6/2013 (#10310)



By ohio

Rating (out of 5):

I loved Concentrate as a kid and I was a very picky eater as a kid. Hopefully, Kellogg's will bring it back and make kids and parents very happy. I'm tired of what's out there. I know I would buy it.

Comment submitted: 1/5/2013 (#10294)



By l8dyg8tr (Team Breakfast Member)

Rating (out of 5):

I think they should bring this back! Hands down the best item every made. Now it would have many more uses than in the 70's (crusts for frying, coating, layering, of course cereal!) Also, people are more willing to pay for a quality item now!! Great taste, and very good for you! Please bring it back!

Comment submitted: 12/26/2012 (#10238)



By Gdubbs

Rating (out of 5):

One of the greatest cereals ever! Bring it back Kellogg's!

Comment submitted: 12/23/2012 (#10206)



By concentrate man

I would love to see this reintroduced. It was the best cereal of all time.

Comment submitted: 12/22/2012 (#10186)



By vivlala1 (Team Breakfast Member)

Rating (out of 5):

OMG. I loved this cereal. I ate it every morning. Please, please bring it back. It's the best. I still look for it in the store.

Comment submitted: 12/21/2012 (#10182)



By C.C. Fan

Rating (out of 5):

My favorite cereal of all time. I miss it so much! Please bring it back.

Comment submitted: 12/18/2012 (#10155)



By Dino

Rating (out of 5):

Loved it. It was protein in a box. Please bring it back, Kellogg's.

Comment submitted: 12/1/2012 (#10072)



By tesa5597 (Team Breakfast Member)

Rating (out of 5):

I loved Concentrate Cereal! My FAVORITE Cereal! Every Store I go to I always look for Concentrate! Never there. Please bring it back!

Comment submitted: 11/29/2012 (#10053)



By Holsteinbull1 (Team Breakfast Member)

Rating (out of 5):

It was so good. If I found a old box in a backroom warehouse today, I would go get my milk and spoon.

Comment submitted: 11/29/2012 (#10047)



By pattib (Team Breakfast Member)

Rating (out of 5):

I too look for Concentrate cereal on every visit to the grocery store. My Mom would sprinkle a spoonful on a scoop of vanilla ice cream and that had to be the best dessert a kid could eat!

Comment submitted: 11/17/2012 (#9933)



By Suze

Rating (out of 5):

I loved this cereal so much and I remember the taste. If only they still made it! Please bring it back. It would make you some money for sure.

Comment submitted: 11/15/2012 (#9888)



By bethsioux (Team Breakfast Member)

Rating (out of 5):

For years, until I found this sight that told me CONCENTRATE cereal was no longer made - ANYWHERE - I looked in grocery stores, specialty markets, EVERYwhere I went!! The things people go for nowadays easily should make this delish delight a favorite among more than before, no matter what the cost - which was the excuse given for it's untimely demise. Oh PUHLEEZE!! I still dream of finding that elusive little golden box on a store shelf and trying to decide how many boxes I can get into my car - honest! I can still taste the nutty sweetness as I suck the milk out of the tiny golden particles of yummy. Mmmmmmm...

Comment submitted: 11/12/2012 (#9864)



By Ali C

Rating (out of 5):

I too remember eating this cereal at my grandparents' house. It was awesome. Please bring it back!

Comment submitted: 11/12/2012 (#9861)



By allid

Rating (out of 5):

It was our favorite cereal. I have fond memories of mother weighing our portions on postage scale so my sister knew we were all getting the same amount. I strangely think of it often. We called it "concentration" cereal.

Comment submitted: 11/12/2012 (#9855)



By BryanL

Rating (out of 5):

It's funny how many people mentioned eating this at their grandparents, because that's exactly the memory I have. I always took too much of it though (it expanded a lot), but LOVED it. Sometimes eating Life cereal reminds me of the taste.

Comment submitted: 10/28/2012 (#9764)



By svetr (Team Breakfast Member)

Rating (out of 5):

Please bring it back - it was our family's all-time favorite cereal growing up!

Comment submitted: 10/27/2012 (#9756)



By QueenDay

Rating (out of 5):

I also loved this cereal and I agree 100% that Kellogg's needs to bring it back. :)

Comment submitted: 10/23/2012 (#9648)



By Barbee (Team Breakfast Member)

Rating (out of 5):

My favorite cereal from childhood - up until its untimely, unnecessary demise. Bring back Concentrate! (JUST the way it was, don't try to 'improve' it.)

Comment submitted: 10/22/2012 (#9614)



By Gma B

Rating (out of 5):

I remember my Grandmother always had Concentrate cereal whenever I spent the weekend at her house. I loved it! She would sprinkle wheat germ on top to add another boost to the best cereal of my childhood. I would love to see it in stores again.

Comment submitted: 10/21/2012 (#9605)



By DanO

Rating (out of 5):

Still think about this cereal. Strangely addictive. Have not found any cereal to have the same memorable taste.

Comment submitted: 10/19/2012 (#9597)



By MrBill

Rating (out of 5):

My mom always insisted Concentrate be sprinkled over other cereals; I loved it with just milk. Was also wonderful on vanilla ice cream! I still miss it and would love to see it back on the market.

Comment submitted: 10/18/2012 (#9578)



By purrfect

Rating (out of 5):

Loved this cereal too... it would be fantastic if they would bring it back.

Comment submitted: 10/15/2012 (#9513)



By Jo from St. Lou

Rating (out of 5):

Concentrate - would have it as a treat at my grandmother's with half and half. Somebody bring this one of a kind cereal back!

Comment submitted: 10/2/2012 (#9309)



By el jack

Rating (out of 5):

Couldn't stop eating it! Expensive but addictive. Would love to have it back.

Comment submitted: 9/28/2012 (#9259)



By Molly

Rating (out of 5):

I sometimes look for it at the grocery store just hoping it was brought back.

Comment submitted: 9/28/2012 (#9255)



By Fred

Rating (out of 5):

Concentrate was the best cereal ever. It was expensive but I would buy it without hesitation. Bring it back now.

Comment submitted: 9/25/2012 (#9222)



By phxgrama

Rating (out of 5):

There is nothing like it on the market. What I wouldn't do for a box. Still think of it when I'm looking for something good to eat. Bring it BACK!

Comment submitted: 9/23/2012 (#9207)



By doppler

Rating (out of 5):

At last, I found some info on this great cereal. I agree... Yes, please bring it back.

Comment submitted: 9/15/2012 (#9133)



By Cereal Junkie

Rating (out of 5):

Greatest cereal of all time! Come on Kellogg's, get your marketing team on this. There's tons of money to be made.

Comment submitted: 9/13/2012 (#9105)



By AAA Garden

Rating (out of 5):

My grandmother and I would put it with Blue Bell Ice Cream and a dab of milk. Unbelievable!

Comment submitted: 9/10/2012 (#9081)



By SLO

Rating (out of 5):

I was and am a big fan of this product. They would sell a ton if they brought it back.

Comment submitted: 9/10/2012 (#9076)



By Sue92

Rating (out of 5):

Yes, it was so delicious... it was a small box and it was gone after mom poured a bowl for me, my sister, and brother. Please bring it back; now that I'm older and can have the whole box for myself!

Comment submitted: 9/8/2012 (#9066)



By FortLucy

Rating (out of 5):

OMG wake up Kellogg's! People would pay $20 a box for this cereal because it was that good!! Change the packaging (foil is expensive) and get it back in the stores. Or at least try the higher end stores like Trader Joes, Whole foods etc. Please bring it back!

Comment submitted: 9/6/2012 (#9049)



By debbralyn (Team Breakfast Member)

Rating (out of 5):

You have to bring this cereal back. I can still remember the taste from long ago when my mother would buy it. We as children were only allowed it once in awhile but I loved it and still do and want it back real bad. Thank you Kellogg's. And yes it would be great on top of vanilla ice cream. I would stock up on it so bad, bring it back, bring it back! Now gosh darn it!

Comment submitted: 9/1/2012 (#8988)



By P.T.S.

The best cereal I have ever tasted. I hope Kellogg's brings it back. My grandparents would have it for breakfast everyday.

Comment submitted: 8/27/2012 (#8933)



By Lynn

Rating (out of 5):

My most favorite cereal and still in my mind after years gone by. Please bring it back, exactly as it was.

Comment submitted: 8/26/2012 (#8903)



By Rammek

Rating (out of 5):

This was a great cereal that I've never forgotten. It was healthy and it tasted great! Would do very well with today's health conscious individuals, as well as those old enough to remember it. Bring it back!

Comment submitted: 8/23/2012 (#8870)



By Turkey Le Mon

Rating (out of 5):

The best and only cereal allowed in our house when we were kids in late '60's and early 70's. In favor of bringing it back.

Comment submitted: 8/16/2012 (#8821)



By Big Kid

Rating (out of 5):

Please bring Concentrate cereal back to Wisconsin.

Comment submitted: 8/12/2012 (#8804)



By Minnesota

This cereal was actually great on ice cream - wish it was still available!

Comment submitted: 8/11/2012 (#8795)



By Barbie

Rating (out of 5):

BEST cereal ever! Please, please Kellogg's bring it back.

Comment submitted: 8/8/2012 (#8777)



By Bev

Rating (out of 5):

Please bring this cereal back again... the same as it was. It was my favorite and I have missed this for years. Come on Kellogg's - listen to your customers. We want it back.

Comment submitted: 8/8/2012 (#8773)



By Suggie CA

Rating (out of 5):

This was my favorite all time cereal. I sure wish it would be put back on the shelves!

Comment submitted: 8/5/2012 (#8730)



By Buddy H.

Rating (out of 5):

I also love that stuff! Hope it comes back.

Comment submitted: 7/27/2012 (#8624)



By Misty

Rating (out of 5):

Please bring this exceptional cereal back, Kellogg's!

Comment submitted: 7/27/2012 (#8620)



By msterrkids (Team Breakfast Member)

Rating (out of 5):

Best cereal EVER. Please bring it back!

Comment submitted: 7/15/2012 (#8493)



By Sirpurzalot (Team Breakfast Member)

Rating (out of 5):

HEY KELLOGG'S! Are you reading these reviews? There a ton more out there as well. Can anyone tell us why it was discontinued in the first place... and why aren't you bringing it back - it was such a hit! I loved that cereal - hands down, the best I've ever had.

Comment submitted: 7/10/2012 (#8434)



By Georgie

Rating (out of 5):

Please bring it back. I have the best memories of this cereal. It would be wonderful to try it again.

Comment submitted: 7/8/2012 (#8410)



By BeeBee

Rating (out of 5):

Best cereal I have ever eaten. It really satisfied and stuck with you. I would be at the front of the line to buy it if it were ever brought back. We used to eat it as a light meal at dinner time instead of a heavy meal. Really helped in weight loss and control. I am diabetic and feel it would really be a benefit to my diet schedule. Please encourage Kellogg's to return it to the market. The taste is perfect and it is very healthy at the same time.

Comment submitted: 7/3/2012 (#8243)



By Stresa (Team Breakfast Member)

Rating (out of 5):

I don't understand why it was ever taken off the shelves? So many of us out there want Concentrate Cereal back. I have found nothing like it, and trust me, I look. Has anyone else found anything similar? Is Kellogg's even looking at this website? Hmmmm.

Comment submitted: 6/17/2012 (#8039)



By Doc

Rating (out of 5):

I want a time machine, then I can go back and get some for everyone!

Comment submitted: 6/15/2012 (#8023)



By Susan

Rating (out of 5):

Brings back wonderful memories of having breakfast at my grandmother's.

Comment submitted: 6/15/2012 (#8022)



By jonasmister (Team Breakfast Member)

Rating (out of 5):

OK, this is crazy... I read all the comments from Concentrate lovers across the nation and tears started flowing down my face. I'm a 61 year old Chicago native who craves this product every day of my life! It was Sooooo Good. We've got to start a media campaign to get this cereal back in the marketplace!

Comment submitted: 6/13/2012 (#7995)



By Buka

Rating (out of 5):

It was the BEST cereal ever!! Please bring it back Kellogg's!!

Comment submitted: 5/27/2012 (#7784)



By softness

I remember this cereal so well. I used to eat it at different times of the day. It had the perfect nutty flavor. How can we get Kellogg's to bring back?

Comment submitted: 5/27/2012 (#7782)



By bethsioux

Rating (out of 5):

OMG I cannot believe there are so many people out there that feel the same as I do... my husband knew I loved that stuff so much that he did a search and found a lot of sites dedicated to Concentrate aficionados and a Facebook page and told me about it - now I will be back to dreaming of it (I really do!) and miss it so much. Boy we have got to do a letter writing campaign, this is a product that would do terrifically in today's health orientated age.

Comment submitted: 5/21/2012 (#7721)



By Marilyn R.

Rating (out of 5):

Agreed, it was completely different, had a finer texture and was nutty in taste and aroma. I would most definitely purchase it again, a minimum of once per week. Gosh, how "rich" we baby boomers were when one considers that most likely we will never taste it again.

Comment submitted: 5/16/2012 (#7692)



By kathy8 (Team Breakfast Member)

Rating (out of 5):

I remember eating this as a child at my grandparents. It was a treat and I've looked for it since and can't find it. Please, oh please give it another try on the market - what memories it would bring. I remember it cost $1.55 a box!

Comment submitted: 4/28/2012 (#7470)



By sliver

Rating (out of 5):

Absolutely the best cereal ever. I'd buy it again in a second.

Comment submitted: 4/27/2012 (#7455)



By Big Sister

Rating (out of 5):

Bring it back. My mom raised 3 girls on this cereal. We loved it.

Comment submitted: 4/17/2012 (#7245)



By Cereal-Man

Rating (out of 5):

Best ever. Nuff said.

Comment submitted: 4/1/2012 (#7018)



By Pocono

Rating (out of 5):

My personal favorite of ALL time. If Kellogg's were to bring it back, Concentrate would sell much better, with the heath needs of so many now days. I would buy a box or two a week, and I'm sure I'm not alone.

Comment submitted: 4/1/2012 (#7017)



By Postman

Rating (out of 5):

Come on Kellogg's... look at all these positive comments. Bring Concentrate back!

Comment submitted: 3/27/2012 (#6972)



By birdie

Best cereal ever! I have tried so many cereals looking for one that comes close to the taste, but it is not out there. Kellogg's needs to get it back on the shelves!

Comment submitted: 3/22/2012 (#6923)



By Bessy

Rating (out of 5):

Well let's put it back on the market simple as that and see how it goes.

Comment submitted: 3/21/2012 (#6913)



By concentrator

Rating (out of 5):

The only good cereal that was ever on the market. I haven't eaten cereal since it was taken off of the shelves.

Comment submitted: 3/15/2012 (#6846)



By Lisa J.

Rating (out of 5):

It was THE BEST cereal ever. I would totally start eating cereal again if it was back on the shelves.

Comment submitted: 3/14/2012 (#6836)



By shifty

Rating (out of 5):

The best stuff on Earth! There hasn't been anything like it since. I want to try it again. I wish my kids would get the chance to try it too. Come on Kellogg's - bring it back and see how it does.

Comment submitted: 3/11/2012 (#6800)



By bossypants

Rating (out of 5):

Haven't had this cereal in nearly 40 years and can still almost taste it. It was the best flavor of any cereal. Wish they would bring it back!

Comment submitted: 3/6/2012 (#6740)



By senrab (Team Breakfast Member)

Rating (out of 5):

This was and is my favorite cereal, nothing else compares to the taste. As a matter of fact, I don't even eat cereal anymore, but if Kellogg's brought it back, I would buy it by the cases also. PLEASE bring it back, no changes, just like it was!!

Comment submitted: 3/5/2012 (#6715)



By Lindy (Team Breakfast Member)

Rating (out of 5):

I wish Concentrate cereal was back on the grocery shelves so I could buy it and eat it! I loved it! I miss it. Bring it back, please!

Comment submitted: 3/1/2012 (#6663)



By Cosmi

Rating (out of 5):

I LOVED this cereal! Kellogg's needs to remake it!

Comment submitted: 2/19/2012 (#6551)



By jas

Rating (out of 5):

I would buy cases of it - I dream about it all the time - Please make Concentrate come back!!

Comment submitted: 2/18/2012 (#6542)



By Woody J.

Rating (out of 5):

I used to love this stuff! Interesting to see that it was so universally liked.

Comment submitted: 2/14/2012 (#6508)



By Lindy

Rating (out of 5):

I loved Concentrate cereal. Wish it would come back! Every time I'm in the cereals at the grocery store, I have phantom sightings, but then I get closer and it's all just a dream.

Comment submitted: 2/11/2012 (#6486)



By juls61 (Team Breakfast Member)

Rating (out of 5):

Kellogg's - We're still waiting for you to bring back Concentrate! It's pretty obvious is would sell. PLEEEEZZZZZZZZ bring it back!

Comment submitted: 2/9/2012 (#6466)



By schippermom

Rating (out of 5):

I still look for this cereal. It is the only cereal I ever liked. Would love for them to bring it back.

Comment submitted: 2/8/2012 (#6462)



By Sues

Rating (out of 5):

The best cereal ever. People are really missing out on a great product. Count me in to buy several boxes if they ever bring it back.

Comment submitted: 2/6/2012 (#6440)



By davidhoffman (Team Breakfast Member)

Rating (out of 5):

Wow. So many fans of a great tasting cereal I had as a child. Yes, Kellogg's needs to bring this cereal back.

Comment submitted: 2/6/2012 (#6431)



By Connie

Rating (out of 5):

I loved this cereal when I was a kid. I wish they would bring it back. Surprised that it was so good for you and tasted so good, why did they stop making it?

Comment submitted: 2/5/2012 (#6426)



By R.K.M.

Rating (out of 5):

Best cereal ever! Would love to have it again. Any chance they would bring it back? It seems to have a very loyal following.

Comment submitted: 1/30/2012 (#6329)



By Joyce LI

Rating (out of 5):

This was fabulous cereal. My brother and I fought over it every morning. It was such a small box and so expensive... mom would only let us have a small amount. I would definitely buy it now if I could get it. Please bring it back!

Comment submitted: 1/22/2012 (#6249)



By Cathie

Rating (out of 5):

Concentrate was awesome! The best ever! I can't believe I still crave it. PLEASE LISTEN TO US... Bring it back!

Comment submitted: 1/19/2012 (#6233)



By N.Q.

Rating (out of 5):

I too, dream about Concentrate - my favorite childhood cereal! Please, bring it back.

Comment submitted: 1/18/2012 (#6218)



By oregon

Rating (out of 5):

Please, please bring it back. Besides having a distinct taste, it was so good for you. Truly in a league of its own.

Comment submitted: 1/11/2012 (#6177)



By missconcentrate

Rating (out of 5):

Please Kellogg's... bring it back. This was always my favorite cereal.

Comment submitted: 12/29/2011 (#6073)



By Debbie

Rating (out of 5):

I dream about it... and I am so sad when I wake up and realize that it was just a dream. I can remember how it tasted. Please, please bring it back.

Comment submitted: 12/26/2011 (#6042)



By B.B.C.

Rating (out of 5):

Bring back Concentrate !

Comment submitted: 11/15/2011 (#5765)



By ken

Rating (out of 5):

Can you still get Concentrate cereal? I used to love it, but can't find it anymore. - Ken from Texas

Comment submitted: 11/14/2011 (#5761)



By Mom of 5

Rating (out of 5):

My kids still want to purchase the cereal they enjoyed at their grandmother's house. Concentrate, of course. They all (5 of them) wish Kellogg's would bring this favorite back.

Comment submitted: 11/6/2011 (#5660)



By vegtastic

I have been a vegetarian since I was a teenager in the 1960s. When I was pregnant with my first son, in 1975, it was difficult to get enough protein. Kellogg's Concentrate was the mainstay of my diet!

Comment submitted: 10/28/2011 (#5585)



By j.b.m.

Rating (out of 5):

Have always wanted to find somewhere that still sold this. Guess it's not possible. If they ever bring it back, I'd be first in line!

Comment submitted: 10/27/2011 (#5579)



By Lovecereal

Rating (out of 5):

I love this cereal, I just now called Kellogg's to ask for them to sell it again. They said the more calls they get the more likely they are to bring it back call 1-800-962-1413. I am going to call every day.

Comment submitted: 10/25/2011 (#5564)



By E.G.

Rating (out of 5):

Reminds me of my teen years, high school and breakfast with my mom and dad. I couldn't live without Concentrate in those days. I still look for it even though I know it will no longer be on the shelves. PLEASE bring it back!

Comment submitted: 10/22/2011 (#5549)



By Bobbie

Rating (out of 5):

Dear Kellogg's... As you can see there are many people who would love this cereal to comeback! I would love for my children to enjoy this great breakfast cereal. It is much better than the sugary junk they eat now!! Listen to the consumers, look at other websites where people leave comments, everyone that had the chance to try this cereal absolutely loved it!!! Take heed and listen to the people.

Comment submitted: 10/22/2011 (#5548)



By t.m.

Rating (out of 5):

This was my all time favorite cereal. Until this day, I still crave for it. I purchased boxes and boxes of it. Please reconsider and place it back on the market. - By Theresa

Comment submitted: 10/20/2011 (#5531)



By Kimba

Rating (out of 5):

I was just telling my daughter about a cereal I used to love as a kid that came in a little gold box with a C on it. I remembered the name and looked it up on line. Back then, I lived on cereal and this was my most favorite. I was disappointed that they stopped selling it.

Comment submitted: 10/19/2011 (#5522)



By Gabe

Rating (out of 5):

When I got back from Virtual Nam and was working in SF and I used to eat it every morning! Good for you and great tasting! Would buy it again in a flash!

Comment submitted: 10/16/2011 (#5501)



By Glen_ Minnesota

Rating (out of 5):

Definitely my favorite cereal too. We all loved it as kids, all seven of us. Mom and Dad too. I remember back then, that's when most families were two parent families. What could be better than a two parent family, church, and Concentrate cereal. Awesome!

Comment submitted: 10/15/2011 (#5497)



By babe

Rating (out of 5):

I loved this cereal. It was the bomb. Please bring it back.

Comment submitted: 10/13/2011 (#5488)



By LoveLuv

Rating (out of 5):

I really loved this cereal also. Is there anything like it out there now? Any chance that Kellogg's would ever bring it back?

Comment submitted: 10/12/2011 (#5478)



By C.B.2.

Rating (out of 5):

Loved It - Wish It Was Back. Very fond memories of this.

Comment submitted: 10/12/2011 (#5476)



By radfo001 (Team Breakfast Member)

Rating (out of 5):

Please Please Please bring Concentrate back! I absolutely loved this cereal and look for it every single time I go to the grocery store - I keep thinking with so much emphasis being placed on nutrition that this all time nutritious cereal would certainly be a hit! My grandmother would only let us sprinkle it on top of our Special K - but I loved to eat it by the bowl fulls too! Kellog's - you would make a great business decision to bring this cereal back!!!!!

Comment submitted: 10/11/2011 (#5470)



By Heidi CT

I still crave this cereal to this day! I even wrote to Kellogg's. With a growing health conscious America, now would be the perfect time to bring it back! I would buy cartons of it.

Comment submitted: 10/6/2011 (#5430)



By Sei52

Rating (out of 5):

Please! We need this product reintroduced. It was one of the best cereals ever made. Taste and nutrition. - Sei

Comment submitted: 10/4/2011 (#5415)



By MST

Rating (out of 5):

Please bring this cereal back! It was the best ever! I refuse to purchase ANY cereal today because it is all crap!

Comment submitted: 9/21/2011 (#5313)



By G-Money

Rating (out of 5):

Dad used to bring it home by the case. It was the BEST CEREAL!!! Why not bring it back, especially with all the lousy products out there today!!!

Comment submitted: 9/16/2011 (#5282)



By longing4Conc...

Rating (out of 5):

My grandfather served an over-easy egg with Kellogg's Concentrate on top. Egg yolk mixed with Kellogg's Concentrate is a delicious way to start the day. I would have this same breakfast everyday if it were available again. Until then, I'm still looking for the perfect substitute. (wheat germ doesn't cut it)

Comment submitted: 9/14/2011 (#5273)



By owadabewdiflmor

Rating (out of 5):

Dear secret Cereal Man, Bring back the sweet flavors of Concentrate... such memories... oh and the benefits... please Kellogg's... let me be your spokesperson.

Comment submitted: 9/10/2011 (#5260)



By ralbiani (Team Breakfast Member)

Rating (out of 5):

I absolutely loved this cereal. Have fond memories as a boy with my grandmother serving me my Concentrate for breakfast with honey and cream or whole milk. I wish Kellogg's would bring it back!! Either that or sell it to me so I can market it!

Comment submitted: 9/6/2011 (#5246)



By Nanny

Rating (out of 5):

I wish you would bring this back!! It would be the only cereal I would buy.

Comment submitted: 9/5/2011 (#5236)



By Jolene

Rating (out of 5):

Concentrate is the only cereal worth buying in my opinion! Too bad it's gone!

Comment submitted: 6/13/2011 (#5070)



By InsaneMisha (Team Breakfast Member)

Rating (out of 5):

I grew up eating Concentrate cereal with my family in '60 when I was a little girl. I thought it was so awesome ever. I had that from '60's all the way to late '70's. I wish they bring it back since lot of people are now more health conscious. I would buy them in heartbeat. That would be so awesome.

Comment submitted: 5/31/2011 (#4946)



By gwelch

Rating (out of 5):

The greatest cereal ever! I've been hoping for years that Kellogg's would bring it back!

Comment submitted: 5/17/2011 (#4864)



By Tubby

Rating (out of 5):

It failed because it was before its time. People are more health food conscious now and it could make it. With all of the interest for it that appears on the Internet, they might not have to advertise.

Comment submitted: 5/13/2011 (#4831)



By C.K.

Rating (out of 5):

Oh how I wish I could run to Kroger now and get Kellogg's Concentrate. Just the memory of it's flavor beats eating anything on the market today.

Comment submitted: 5/12/2011 (#4827)



By Taylor

Rating (out of 5):

When I was a kid, I loved to go to my grandmother's house because she always had Concentrate Cereal. It was the best!!

Comment submitted: 5/5/2011 (#4790)



By Neil H.

Rating (out of 5):

Loved it in my youth and as an older consumer who is a diabetic to boot, would love to see it return.

Comment submitted: 4/9/2011 (#4628)



By BillArt

Rating (out of 5):

This was my favorite food product EVER!:) You realize, right(?), that you can charge more than you did back in the 60's... (I'll join 'team breakfast' for life if I hear you are bringing Concentrate back!)

Comment submitted: 3/21/2011 (#4163)



By BringBack!

They should bring it back!! It was an awesome cereal and still to today want some.

Comment submitted: 3/20/2011 (#4153)



By n.j.

Rating (out of 5):

This was my favorite cereal and I would also eat the whole box. Too bad it's not being made anymore.

Comment submitted: 3/9/2011 (#4088)



By Arlie

Rating (out of 5):

As a kid back when I lived on this stuff. I could finish a whole box. It was great(so much better than the other cereal that used great to describe it)... wish you still made it.

Comment submitted: 3/5/2011 (#4061)



By Trish52

Rating (out of 5):

I love this cereal... it was the best ever!! I would buy it in a heartbeat if they would bring it back!! Please bring Concentrate cereal back Kellogg's!!

Comment submitted: 3/5/2011 (#4059)



By Sus

Rating (out of 5):

My kids loved this and I loved it. I still remember the taste. Why was it ever discontinued? Bring it back, Kellogg's!!!

Comment submitted: 3/5/2011 (#4058)



By Loopysis

Rating (out of 5):

Please bring it back. I promise to have my whole family eat it with honey and milk. Pretty please!

Comment submitted: 3/5/2011 (#4057)



By Auntie

Agree with all the comments! Bring it back!

Comment submitted: 2/8/2011 (#3857)



By IlovedlittleC (Team Breakfast Member)

Rating (out of 5):

This cereal had the smallest box but the BIGGEST taste!! When I was a teenager and away at school, when we sat down to breakfast, the little boxes of cereal were piled on a plate in the center of the table. When I saw a Concentrate box there, I scarfed it up before anybody else had a chance to. Loved the stuff!! Wish I could get it again!

Comment submitted: 2/7/2011 (#3845)



By shineon

Rating (out of 5):

Nothing else like it then or ever. I love this cereal. Bring it back!

Comment submitted: 2/1/2011 (#3786)



By Leigh

Rating (out of 5):

I still remember the taste. So Good. I remember it was on the "top" shelf in the grocery store. My Dad kept it on the top shelf at home. You had to use your fingernail to open the spout. I remember even having this cereal at night. Ok --- I'm 10 again. Pleeease bring back this cereal.

Comment submitted: 1/26/2011 (#3717)



By Grandmawang

Rating (out of 5):

Loved this cereal! Would absolutely buy it if it were available...

Comment submitted: 1/16/2011 (#3611)



By Matuse

Rating (out of 5):

OMG! Greatest Cereal ever! Why cant they just bring it back for a while. If McDonalds can bring back the frickin McRib then why cant I eat this cereal again. My Dad bought this cereal and he rationed it out back then now they just stopped making it in a climate of healthy cereals. Well I think this was a healthy cereal. Ok I am finished...

Comment submitted: 1/15/2011 (#3599)



By stbarb

I would go to the factory and make it myself if they would tell me how to do it! Anything to eat it again.

Comment submitted: 1/10/2011 (#3562)



By Kid Cereal (Team Breakfast Member)

Rating (out of 5):

Are you kidding me!? If this was again available there would be no reason to try others!! Want it back!!! Need it back... Please!!

Comment submitted: 1/9/2011 (#3553)



By Suzie Who

I was pregnant in 1977 and it was the only thing I ate. Kellogg's needs to bring it back.

Comment submitted: 11/29/2010 (#3358)



By Cereal Nut

My family LOVED this cereal. I used to sprinkle it over Cheerios... the BEST!!! I wish I could find it somewhere...

Comment submitted: 11/25/2010 (#3338)



By booch (Team Breakfast Member)

Rating (out of 5):

I still look for it, too. Almost every time I go to the grocery, I check, just in case it's back. I would buy it by the case!!

Comment submitted: 11/19/2010 (#3304)



By Blake

Rating (out of 5):

I loved this cereal too. Has anyone tried sweetened wheat germ? That's the closest I've come to replicating it. I even wrote Kellogg's asking them to bring it back.

Comment submitted: 11/19/2010 (#3303)



By Tom from Boston

Rating (out of 5):

I used to have this at my Grandmother's house all of the time. I miss this cereal more than any other discontinued food.

Comment submitted: 11/9/2010 (#3241)



By mslivingston3

Rating (out of 5):

I am 51 and would love to enjoy this cereal again!

Comment submitted: 11/7/2010 (#3233)



By TinaMarie777

Rating (out of 5):

Wow... come on Kellogg's do your thing and bring back the best cereal you have ever made. I dream that one day I will walk in a store and see nothing but Concentrate cereal on the shelfs. Many of us are beggin' you Kellogg's. Do it make it... we'll eat it.

Comment submitted: 11/6/2010 (#3225)



By Beckiann

Rating (out of 5):

If they would bring this cereal back, I would buy every box in the store... or several stores for that matter!!

Comment submitted: 11/3/2010 (#3205)



By Postman

Rating (out of 5):

I wrote Kellogg's and let them know that I would like Concentrate to come back. The sent a reply about poor sales and stores only want items that are big sellers. I then replied that it had been over 30 years since this cereal had been manufactured and with a strong base of consumers missing it that it might sell well and retailers like retro products also. Everyone write to Kellogg's!

Comment submitted: 10/29/2010 (#3167)



By jeni lynn

Rating (out of 5):

I agree with all the others, I still look every time I'm down the aisle hoping to find it agin!! The BEST cereal ever!! Kellogg's, please bring it back!!

Comment submitted: 10/25/2010 (#3133)



By batman

Rating (out of 5):

I am 51 now and ate this cereal at my grandparents house for the first time. I loved it. Please bring it back Kellogg's.

Comment submitted: 10/23/2010 (#3109)



By Eve

Rating (out of 5):

Love the Concentrate Cereal! There's got to be many at Kellogg's in management... that miss this cereal too!!! Kellogg's please consider - a comeback! We'll buy it!!!

Comment submitted: 10/3/2010 (#2970)



By Luv C.

I ate this cereal in the 60's. I can still remember how good it was! Are you listening Kellogg's?

Comment submitted: 9/19/2010 (#2880)



By Initial V.

Rating (out of 5):

I wrote to Kellogg's once, asking if they would bring the Concentrate cereal back and was told they had no plans to do so. However, they did say the cereal product known as Vector (sold only in Canada) could be considered a "meal replacement" cereal, which I guess means it has about the same "stuff" we got from Concentrate, though not the same size flakes, etc. Unfortunately, I do not live in Canada to try it out as a replacement for Concentrate. :\

Comment submitted: 9/17/2010 (#2869)



By J. Reddy

Rating (out of 5):

Every single time I buy cereal I long for Concentrate! I would love to be able to buy it again.

Comment submitted: 9/5/2010 (#2795)



By jeffrey

Rating (out of 5):

I remember the malty taste, those flakes expanding in milk, you had to wait to eat it when it soaked up some milk. Who would wait in today's fast paced world? The best part was that I ate it with my grandmother who always made sure she had a box when we visited her. I still remember even the smell. I was upset when I could no longer find it in the stores.

Comment submitted: 9/5/2010 (#2793)



By Fritz (Team Breakfast Member)

Rating (out of 5):

The fact that I'm posting this comment shows that I'm still on a 40+ year search for the perfect cereal! I wish Kellogg would bring it back! What a great campaign for Kellogg, bring back old cereals for all of us baby boomers!

Comment submitted: 9/1/2010 (#2773)



By RetroGuy

Rating (out of 5):

Please bring it back. I have thought about it daily for the last 40 years.

Comment submitted: 8/20/2010 (#2694)



By sandi

Rating (out of 5):

Yes, please bring it back!! I have so many great childhood memories of this cereal!

Comment submitted: 8/15/2010 (#2655)



By dkross

Rating (out of 5):

I have been craving this cereal! I wish it still was made.

Comment submitted: 8/12/2010 (#2643)



By willy

My two brothers are having spasms of delight over once having split a whole box for breakfast. It was 49 cents per box compared with 37 cents for raisin bran! Please bring it back for all the aging boomers who loved it.

Comment submitted: 7/24/2010 (#2514)



By ronnie

This brings back memories of the greatest cereal ever. Please bring it back. There is still a lot of interest.

Comment submitted: 7/22/2010 (#2500)



By Downtown J.

Rating (out of 5):

I miss this cereal - I ate it as a young child and still remember how it tastes.

Comment submitted: 7/17/2010 (#2465)



By buzzsawblade

Rating (out of 5):

I want some right now!!!!!

Comment submitted: 7/15/2010 (#2453)



By PasTime

Rating (out of 5):

Ties with Fortified Oat Flakes as my all time number one favorite cereal.

Comment submitted: 7/5/2010 (#2400)



By debrap5591 (Team Breakfast Member)

Rating (out of 5):

Best cereal ever made! Kelloggs needs to bring this back - with the SAME recipe, not reinvented!

Comment submitted: 6/30/2010 (#2373)



By goy goy

Rating (out of 5):

I wish you could bring this back on the market or there was some way to obtain it.

Comment submitted: 6/12/2010 (#2278)



By airock (Team Breakfast Member)

Concentrate made me a better human being.

Comment submitted: 6/11/2010 (#2268)



By Erock Nelstone

Rating (out of 5):

The best breakfast food to ever hit the shelves of the world. I loved this stuff with fruits and, even better, berries of all kinds. Lets get a movement started to bring this substance back to our homes. When I dream the stuff turns up in the most bizarre ways. Let's do our best to shame Kellogg's into admitting their error and help them to find the way back to their production of what some think was the best cereal ever made.

Comment submitted: 6/11/2010 (#2267)



By YumMan

Rating (out of 5):

I remember this cereal as a kid and I remember loving it!!

Comment submitted: 6/10/2010 (#2264)



By lovecereal

Rating (out of 5):

Please bring Concentrate back. It was the greatest tasting cereal.

Comment submitted: 5/26/2010 (#2185)



By mottmack (Team Breakfast Member)

Rating (out of 5):

I want it back... I have looked for it for over 40 years. It was the best cereal I have ever eaten. We had it for breakfast in an orphanage that I lived in NC in the 60's.

Comment submitted: 5/20/2010 (#2149)



By KARLA (Team Breakfast Member)

Rating (out of 5):

I loved this cereal. Please bring it back. Please!! PLEASE!!

Comment submitted: 5/13/2010 (#2106)



By cadreamin (Team Breakfast Member)

Rating (out of 5):

I remember this cereal when I was very young. I was a picky eater but really loved Concentrate. Please Please Please bring this wonderful tasting cereal back on the market.

Comment submitted: 4/28/2010 (#2000)



By good1gone

Why can't Kellogg's bring this cereal back to the market?!?!?

Comment submitted: 4/26/2010 (#1986)



By Big Bowl

Rating (out of 5):

Best cereal ever. Is there a comparable product available?

Comment submitted: 3/14/2010 (#1609)



By Themodius (Team Breakfast Member)

Rating (out of 5):

I want my Concentrate!

Comment submitted: 3/13/2010 (#1603)



By sandi

Rating (out of 5):

I loved Concentrate as a kid. I wish it was still around!

Comment submitted: 3/7/2010 (#1565)



By sewcraftey

Rating (out of 5):

What wonderful memories thinking about Concentrate Cereal. We would visit our grandparents and they always had a box or two on hand for us kids. Wish it would come back so I could introduce it you my grandchildren.

Comment submitted: 2/28/2010 (#1512)



By a-right

Rating (out of 5):

Concentrate was the best, all me and my five brothers and sisters ever ate. Awesome. I wish Kellogg's would bring it back!!!

Comment submitted: 2/28/2010 (#1505)



By Join Me

Rating (out of 5):

We need to contact Kellogg's and bring this cereal back on the market.

Comment submitted: 2/26/2010 (#1495)



By lithelisa

Rating (out of 5):

Such a wonderful cereal! I'm drooling just thinking about it. I'd love to see and taste it again.

Comment submitted: 2/8/2010 (#1390)



By L.L. Beaner

Rating (out of 5):

Please bring Concentrate back or maybe release the recipe???

Comment submitted: 2/6/2010 (#1375)



By Robin

Rating (out of 5):

Best Ever!! Wish I could enjoy it again!!

Comment submitted: 1/24/2010 (#1273)



By teebirdman (Team Breakfast Member)

Rating (out of 5):

All of these reviews are right on. I've had dreams about it too. I've looked for it in stores just hoping.... This stuff was the greatest cereal ever and sooo much healthier than most of the new stuff. We should start our own support group of concentrate mourners and lobby hard to get them to make it again! I'd like at least one bowl full before I die!

Comment submitted: 1/24/2010 (#1269)



By bowlandsppon

Rating (out of 5):

I dream about being able to have Concentrate again. It was so good, must have been TOO good... why else would they stop making it.

Comment submitted: 1/15/2010 (#1211)



By Jane

Rating (out of 5):

I was sitting here tonight remembering my childhood when that cereal popped into my head, I remember my mom would sprinkle it over my other cereal. I loved it! Wish they would bring it back too!! Eating Special K now, to lose those 6 pounds in two weeks ;)

Comment submitted: 1/14/2010 (#1209)



By Jonathan

Rating (out of 5):

I loved this cereal as a child. I ate it all day long! Please bring it back. Apologies to Maypo... I want my Concentrate NOW!

Comment submitted: 1/13/2010 (#1202)



By LaurieAnn

Rating (out of 5):

I absolutely loved it as a child and still think about it today. It was the best cereal... really miss it and wish Kellogg's would bring it back. I would buy it by the truckload!

Comment submitted: 1/12/2010 (#1198)



By Diane

Rating (out of 5):

The best cereal ever made! EVER!

Comment submitted: 1/10/2010 (#1183)



By BABS

Rating (out of 5):

I miss Kellogg''s Concentrate too. Please offer it again!

Comment submitted: 1/4/2010 (#1157)



By Loie

Rating (out of 5):

I too loved this cereal as a child... can't imagine why they wouldn't bring it back!

Comment submitted: 12/29/2009 (#1127)



By Vox Dei

Rating (out of 5):

I also grew up eating this cereal. I loved it for breakfast and snacks. I wish they still made it.

Comment submitted: 12/27/2009 (#1120)



By Researcher

Rating (out of 5):

I am surprised that no one knows what happened to cause them to stop making the product.? I know it was expensive, but it sold well!! I'm going to get in touch with Kellogg's by phone and get answers and then go from there. I want this stuff to come back -- I was hardly sick as a child, thin and healthy and endless energy -- could it have been from this cereal? I believe so. Did you see all the nutrition it had?? Now I am an adult, sickly and obese with hardly any energy. Sad, but that's going to change as my nutrition gets better.

Comment submitted: 12/20/2009 (#1085)



By Monahanfan (Team Breakfast Member)

Rating (out of 5):

This was my favorite cereal as a child. I can still remember the taste today, thats how good it was! Kellogg's PLEASE bring it back!!!

Comment submitted: 12/17/2009 (#1073)



By worddemon (Team Breakfast Member)

Rating (out of 5):

This was my favorite cereal as a child. I can still imagine the taste and crave it. I would love to see this cereal made again!

Comment submitted: 12/13/2009 (#1046)



By lawlori

Rating (out of 5):

I dream of this cereal daily. When I go through the cereal isle I do admit I look around to see if by magic it would reappear!!!!

Comment submitted: 12/9/2009 (#1030)



By brainee

Rating (out of 5):

Do you know why Kellogg's discontinued making this cereal? It was so good!

Comment submitted: 12/7/2009 (#1017)



By CookinCo

Loved concentrate and would love to see it come back! It was the best with just a little sprinkling of sugar! PLEASE KELLOGGS bring it back!

Comment submitted: 12/6/2009 (#1014)



By JamesP

Rating (out of 5):

This was the best and so happy I found this. Now if they can just bring it back for my kids.

Comment submitted: 11/28/2009 (#970)



By Binky

Rating (out of 5):

I loved this cereal. It was the best cereal ever!

Comment submitted: 11/21/2009 (#948)



By Edford

Rating (out of 5):

I agree with everyone here, especially pierrems. I loved this stuff. Please Kellogs... please...

Comment submitted: 11/21/2009 (#944)



By B-John

Rating (out of 5):

It's the only cereal I really miss.

Comment submitted: 11/16/2009 (#912)



By Rob E.

Rating (out of 5):

This is the best cereal Kellogg's ever made.

Comment submitted: 11/11/2009 (#889)



By pierrems (Team Breakfast Member)

Rating (out of 5):

When I was a kid I was a pretty picky eater. This was one of the few cereals my Mom could get me to eat. Why did Kellogg's have to discontinue it. It was a cereal ahead of its time, a dietary supplement. All I knew it tasted so good with half and half and sugar sprinkled on top. Please Kellogg's bring it back.

Comment submitted: 11/6/2009 (#865)



By janjan

Rating (out of 5):

I'm not a cereal person and this was the one cereal that I truly loved when growing up in the 60's. Kellogg''s is doing a great disservice from the general public for not having it available now. Any other cereal companies wanting to increase their business should grab the opportunity to bring it back.

Comment submitted: 10/27/2009 (#818)



By fizzy fizz

Rating (out of 5):

My Mom would give us this as a treat! This stuff was awesome! Kellogg's could probably make some money with this in 2009!

Comment submitted: 10/24/2009 (#797)



By grewuptoofast (Team Breakfast Member)

Rating (out of 5):

PLEASE bring this cereal back!!!! It was THE best. I want my kids to grow up with it too.

Comment submitted: 10/24/2009 (#794)



By Molly B

Rating (out of 5):

This was the best cereal that Kelloggs made. I asked them to bring it back however they said they do not have any plans at this time to bring it back they also said Kelloggs Product 19 was comparable but it is not.

Comment submitted: 10/20/2009 (#768)



By MacPE6

Please bring it back. Someone send this page to Kellogg's. They don't even know how much love there is for this great cereal.

Comment submitted: 10/14/2009 (#741)



By usekmr (Team Breakfast Member)

Rating (out of 5):

My number one favorie cereal. I would eat the whole box in 2 days. Please bring it back!!

Comment submitted: 10/12/2009 (#724)



By sugarfinger2

Rating (out of 5):

This cereal was the best! I think Kellogg's should bring out a retro version, made exactly the same way and in the same box. I would buy a case! I can still remember sitting on the porch swing, on a spring day eating my very favorite cereal with of course whole milk. YUM!!!

Comment submitted: 10/10/2009 (#716)



By Jason

Rating (out of 5):

My mom and I have such a sense memory about this cereal. I wish there was an opportunity to try it again.

Comment submitted: 10/4/2009 (#683)



By charmie

Rating (out of 5):

They should bring this one back... The best ever!!!

Comment submitted: 9/29/2009 (#654)



By bama

Rating (out of 5):

Oh MY GOSH... this was the best cereal ever made!!! Nothing today even comes close. Our family talks about this cereal every time we get together. Oh, the memories of Concentrate!

Comment submitted: 9/28/2009 (#653)



By jillydoe

Rating (out of 5):

My favorite cereal... why can't you get it anymore? My kids would love it too I'm certain!

Comment submitted: 9/20/2009 (#599)



By lindapip

Rating (out of 5):

Concentrate was my all time favorite growing up and it still is. I really wish kellogs would consider bringing it back !!!!!

Comment submitted: 9/15/2009 (#565)



By jsweet (Team Breakfast Member)

Rating (out of 5):

I loved this cereal as as kid... I'd love it now! Tell Kellogg's... but leave it as it was, don't change those bitty itty flakes! (How did my mom get me to eat this over Frosty Flakes?) It really was GREAT!

Comment submitted: 8/28/2009 (#421)



By red fox

Rating (out of 5):

This cereal was the 'best' ever made! I don't understand why it isn't still produced... it was delicious and healthy!!

Comment submitted: 8/25/2009 (#396)



By mcmom0097 (Team Breakfast Member)

Rating (out of 5):

Concentrate was by far the best cereal ever made. If Kelloggs brought it back I'd be at the store buying it up too. I remember it being a little pricy, but it was worth it.

Comment submitted: 8/25/2009 (#395)



By BethSkoglund (Team Breakfast Member)

Rating (out of 5):

I can taste this cereal still. I'd have it in a bowl with half and half and a little sugar. It was the best tasting cereal ever made... we want it back!!!

Comment submitted: 8/20/2009 (#348)



By Dub

Rating (out of 5):

I too loved Conentrate and ate by the bowl full. I seem to remember right before they took it off the market they changed the formula. It was a little more crunchy or something but still had that special flavor.

Comment submitted: 8/15/2009 (#324)



By jdtanner (Team Breakfast Member)

Rating (out of 5):

One of the fondest memories of my childhood. I would buy out the grocery store if they would start stocking this cereal again!!!

Comment submitted: 8/10/2009 (#300)



By bluegrass (Team Breakfast Member)

Rating (out of 5):

I can taste it now! Man, this was probably some of the best stuff that has ever crossed my tongue! Someone please let Kellogg's know about these comments! We want it back!

Comment submitted: 7/29/2009 (#277)



By lia.victoria

Rating (out of 5):

I still look for it in the cereal aisle!

Comment submitted: 7/23/2009 (#266)



By Top SWM

Rating (out of 5):

This is the best cereal and I wish they would bring it back.

Comment submitted: 7/20/2009 (#262)



By Stomoxys

Rating (out of 5):

Best cereal ever! Please make Concentrate again!

Comment submitted: 7/15/2009 (#258)



By azmagnolia

Rating (out of 5):

I would buy it if it was on the shelves. Pleaseeeee...!

Comment submitted: 7/15/2009 (#257)



By Big C.

Rating (out of 5):

We want it again... particularly since we are more obsessed with healthy foods today.

Comment submitted: 6/24/2009 (#227)



By Robert

Rating (out of 5):

It's the best ever. Please bring it back

Comment submitted: 5/30/2009 (#192)



By Frosty

Rating (out of 5):

I used to pour Half & Half over it!!!

Comment submitted: 5/7/2009 (#170)



By yypou

Rating (out of 5):

C'mon Kellog's, bring it back.

Comment submitted: 4/26/2009 (#152)



By Don

Rating (out of 5):

Kellogg's Concentrate cereal was the best cereal I have ever a had. Please Kellogg's... bring it back!

Comment submitted: 4/16/2009 (#131)





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