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General Mills
Yummy Mummy


Yummy Mummy From: General Mills
Introduced in 1988


Yummy Mummy was a "fruit flavor frosted cereal with vanilla flavor marshmallows". The yellow marshmallow pieces seemed to resemble the shape of a head. On some of the cereal boxes, they were referred to as "monster mallows". The other cereal pieces were red and orange. They may have also been intended to resemble heads, but the primarily circular nuggets with two slits in the center looked more like colorful little pig snouts.

Yummy Mummy cereal was the last of the General Mills monster-themed cereals to be introduced. The cereals began with Count Chocula and Franken Berry in 1971. Boo Berry and Fruit Brute came out in 1973 and 1974, receptively. Then more than a decade later in 1988, Yummy Mummy appeared. Shortly after it's introduction, the name of cereal was elongated to Fruity Yummy Mummy.

While most cereal enthusiasts group Yummy Mummy with the other monster cereals, Cereal Mascot Expert Topher Ellis notes that General Mills never officially declared Yummy Mummy to be part it's monster cereal collection. At MrBreakfast.com, we've opted include Yummy Mummy in the monster cereal classification. Yummy Mummy was advertised in commercials with Franken Berry and Count Chocula. The boxes of all five monster-themed cereals shared many similar characteristics.

Unfortunately, Yummy Mummy had the shortest life of any it's monster associates. The cereal only lasted until the early nineties.


Click here to see all cereals from General Mills.



This cereal belongs to the following Mr Breakfast Cereal Families:
  • The Halloween Cereal Family
  • The Monster Cereal Family
  • The Marshmallow Madness Cereal Family



    Featuring:

    Yummy Mummy
    Yummy Mummy
    The mascot for Yummy Mummy (later Fruity Yummy Mummy) cereal was a colorful, unraveling mummy called Yummy Mummy.

    In commercials, he had a deep, froggy voice. His jingle featured the lyrics, "Fruity Yummy Mummy makes your tummy feel yummy!"




    Yummy Mummy Cereal Theater



    Now Showing:
    Fruity Yummy Mummy Ad
    More Videos For Yummy Mummy

    Introducing Yummy Mummy

    There's more videos!

    Click Here To Visit The Yummy Mummy DELUXE Theater


    Additional Images


    Title: Yummy Mummy Box - Front & Back

    Submitter: jeffrey
    Uploaded: 1/31/2011

    Additional details



    Title: Introducing Yummy Mummy Ad

    Submitter: jeffrey
    Uploaded: 12/10/2010

    Additional details



    Title: Introducing Yummy Mummy Box

    Submitter: jeffrey
    Uploaded: 11/27/2010

    Additional details



    Title: 1989 Yummy Mummy Coupons

    Submitter: jeffrey
    Uploaded: 11/27/2010

    Additional details



    Title: Yummy Mummy With Bat Marshmallows

    Submitter: giese14
    Uploaded: 10/30/2010

    Additional details



    Title: Yummy Mummy Figurine And Bobble-Head

    Submitter: Mr Breakfast
    Uploaded: 6/17/2008

    Additional details



    Title: Fruity Yummy Mummy Box

    Submitter: diane73162
    Uploaded: 6/11/2008

    Additional details




    Upload an image for this cereal


    Comments About This Cereal
    What do you think of Yummy Mummy?

    Overall Average Rating = 5 (out of 5)

    View all 22 comments for this cereal.


    Official Member: Team BreakfastBy nonylworm (Team Breakfast Member)

    Cereal Rating (out of 5):

    Okay cereal but really could use some more flavor. It seems kind of bland.

    Comment submitted: 2/25/2014 (#16165)



    By Bucksky11

    My local Walmart has two packs of all five monster cereals for $5.00!

    Comment submitted: 10/4/2013 (#14606)



    By Postman

    Cereal Rating (out of 5):

    Found a box at Walgreen's. Not too bad. But I still prefer the oat based cereal. I can't find any of the monster cereals at Target or Wal Mart. Looked all over the store. Kmart has them though.

    Comment submitted: 9/30/2013 (#14520)



    By Tray

    Cereal Rating (out of 5):

    FYM is back! It tastes just like I remember it so at least to me it is the original flavor.

    Comment submitted: 9/20/2013 (#14199)



    By Bucksky11

    I would say that Yummy Mummy was definitely a monster cereal since Count Chocula and Franken Berry were in the commercial. By the way, both Fruity Yummy Mummy and Frute Brute have been re-released by General Mills for the 2013 Halloween Season. It's not the original recipes but still a fun trip down memory lane. Check Target for the retro boxes of all five monster cereals!

    Comment submitted: 9/18/2013 (#14125)



    By Postman

    Cereal Rating (out of 5):

    Yummy Mummy is back this Halloween along with Fruit Brute. All 5 monster cereals together again. Now make them in the oat based form.

    Comment submitted: 9/16/2013 (#14056)



    By Baltimore J.

    Cereal Rating (out of 5):

    I would definitely buy a case of Yummy Mummy! It's tough for me to find any monster cereal where I live in Baltimore, MD.

    Comment submitted: 9/24/2012 (#9210)



    By McFlyJr1979

    Cereal Rating (out of 5):

    Everyone thought I made this up... that I was nuts. Now I can prove Yummy Mummy was real. Thanks!

    Comment submitted: 5/2/2012 (#7507)



    By ChewChew

    Cereal Rating (out of 5):

    I thought Fruit Brute tasted better than Yummy Mummy. I would buy both if they ever decided to release them.

    Comment submitted: 12/1/2011 (#5856)



    By correction

    Cereal Rating (out of 5):

    General Mills absolutely DID say that Yummy Mummy WAS a Monster Cereal. Every box said so on the bottom flap 'Monster Cereal' and every box from series 1 thru 5 showed the other monsters introducing themselves on the back panel. Yummy Mummy is and always was a Monster Cereal.

    Comment submitted: 11/12/2011 (#5731)



    View all 22 comments for this cereal.





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