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E.T.
 E.T. 
From: General Mills
Introduced in 1984 As the box stated, E.T. Cereal was a "peanut butter and chocolate-flavored crispy, sweetened 2-grain cereal". The cereal pieces came in the shapes of the capital letters "E" and "T". The flavor of the cereal was said to be similar to that of Reese's Puffs (originally Reese's Peanut Butter Puffs) . This may have been intentional as the character of E.T. in the 1982 Steven Spielberg film was shown eating Reese's Pieces peanut butter candy. Television commercials for the cereal used the tag line "A glowing part of (a) good breakfast" - a reference to the alien character's glowing finger, as seen in the movie and on the cereal box. Known Premiums: E.T. Stickers And Miniatures Offer E.T. Storybook Album Offer E.T. Associations With Other Cereals: As a tie-in for the 20th Anniversary Edition of the E.T. film, the Post cereal company provided Free 10 Minute Phone Cards - a promotional play on the movie's famous line "E.T. phone home". In 1993 in Great Britain, Weetabix Cereals issued a collection E.T. trading cards. Click here to see all cereals from General Mills. This cereal belongs to the following Mr Breakfast Cereal Families: Featuring:
E.T. Cereal Theater
Additional Images Title: E.T. & Michael Jackson Cereal Premium Submitter: Mr Breakfast Uploaded: 3/13/2008 Additional details Upload an image for this cereal Comments About This Cereal
What do you think of E.T.?
Overall Average Rating = 5 (out of 5) View all 33 comments for this cereal. By Bobby20
Was my favorite cereal growing up at the time. Probably my favorite all-time. Comment submitted: 5/4/2013 (#11938)  By etcereal (Team Breakfast Member)
The best cereal ever... better tasting than the current Reese's Puffs. General Mills - please bring back this cereal and use the recipe for the exact flavors. Don't change a thing... it was perfection. - Lisa K. Comment submitted: 2/15/2013 (#10821) By Maxx Retro
E.T. call home! Seriously, call my house and tell me you're making your cereal again. I loved the peanut butter flavor. Come on, cereal companies... if you made these retro cereals come back for a short time, that would be big news and respectable sales! Comment submitted: 1/16/2013 (#10402) By shockwave
I vaguely remember this as a kid, but I do remember it being a little like Reeses cereal but better. Comment submitted: 9/30/2012 (#9276) By Tanya Miller How crazy and unexpected it would be if they brought this back for a limited time. Don't you think people would buy it just because it was weird and retro? And if they keep the recipe the same as it was, it would taste good too. Do it! Comment submitted: 9/26/2012 (#9241) By Spictorious
Why did they discontinue this cereal in the first place? While I get how folks believe Reese's Puffs are as close as it gets, it is still FAR FROM the superior taste of ET cereal. The key is that ET cereal was made with oats... Reeses Puffs, with corn. Comment submitted: 6/24/2012 (#8174) By jose
It was the first peanut butter cereal I can remember eating. I sure miss it after all these years. Comment submitted: 6/18/2012 (#8055) By T-Man
I wish they would bring this cereal back. It was the best, like no other. Comment submitted: 6/11/2012 (#7978) By Roody Poo 1975
If you liked this cereal... go buy some Reese Peanut Butter Puffs Cereal!! They are about as close as they will ever come to the ET cereal! I buy them all the time now... and I am 37 years old! LOL Comment submitted: 6/2/2012 (#7889) By Ken
I actually have this E.T. Cereal box with the cereal *UNOPENED* Seriously! If anybody knows the value of this, I may consider selling it... Thanks! (dodong27@hotmail.com) Comment submitted: 5/11/2012 (#7637) View all 33 comments for this cereal. |
