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Fortified Oat Flakes

Fortified Oat Flakes From: Post
Introduced in 1970

The first box described this cereal as "more nutritious than hot oatmeal". Later boxes referred to it as "high nutrition cereal". Commercials for the cereal used the tagline "Taste something different for breakfast."

Fortified Oat Flakes Commercial

Early 1970's Fortified Oat Flakes Commercial: The Englander Family (A Reenactment)

A family sites down to the breakfast table with a selection of breakfast cereals. Among the cereals are Kellogg's Corn Flakes and Nabisco Shredded Wheat. A mystery cereal is presented to the group...

Narrator: We're having breakfast with the Englander family. And these are their favorite cereals. But this morning, they're trying something different, a cereal they've never had before.

Mother: It's something I'd pick.

Grandmother: Delicious.

Father: I'm going nuts trying to figure out what makes it different.

Son: What is it?

Narrator: Post Fortified Oat Flakes is lightly toasted, slightly sweet, deliciously different from any other cereal, and it's a high nutrition cereal.

Father: You've got a great family cereal here.

Click here to see all cereals from Post.

Additional Images

Title: Fortified Oat Flakes Coupon

Submitter: jeffrey
Uploaded: 11/10/2010

Additional details

Title: Fortified Oat Flakes - Stitchery

Submitter: jeffrey
Uploaded: 10/20/2010

Additional details

Title: Fortified Oat Flakes w/ Special Book Offer

Submitter: jeffrey
Uploaded: 9/5/2010

Additional details

Title: Fortified Oat Flakes Box - Tennis

Submitter: MissCuddlz
Uploaded: 2/4/2010

Additional details

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Comments About This Cereal
What do you think of Fortified Oat Flakes?

Overall Average Rating = 5 (out of 5)

View all 313 comments for this cereal.

By Fof lover

Cereal Rating (out of 5):

I really miss this cereal!

Comment submitted: 2/27/2015 (#18638)

By Bring it back!

Cereal Rating (out of 5):

I wrote them years ago requesting them to bring it back and they wouldn't. I no longer eat cereal!

Comment submitted: 2/26/2015 (#18618)

By Terry

Cereal Rating (out of 5):

Our whole family loved it when I was a kid. We always had a box in the cupboard. I don't know what Post could've been thinking by discontinuing it.

Comment submitted: 2/20/2015 (#18578)

By ohiokong78

Cereal Rating (out of 5):

I grew up with this stuff. Hands down, the best tasting and most healthy cereal I've ever eaten. When they stopped selling it, I went to eggs... uuugh!

Comment submitted: 2/18/2015 (#18556)

By D. Bud

Cereal Rating (out of 5):

Post is making a big mistake in not offering this cereal to us Boomers. I would buy a case of this if it ever came out again. This is my favorite cereal of all time!

Comment submitted: 2/10/2015 (#18519)

By Mark34

Cereal Rating (out of 5):

Post Oak Flakes Cereal that was discontinued and it needs to be brought back! This was the greatest cereal on grocery shelves!

Comment submitted: 2/8/2015 (#18507)

By NatureMuzic

Cereal Rating (out of 5):

Yes, ate this everyday! I contacted Post and they gave me the dear John speech. But I told them, "you try every combination under the sun, this with this, that with that, so why not try bringing back a retro cereal for all us boomers?!" They said something like their studies don't seem strong enough to warrant it. Yet, I have never known them to even try and sell them in test markets across the States! I also told them that there is no true, simple oat flake on the market, so why not try? There's wheat flakes, corn flakes in many different configurations, but with Honey Bunches of Oats, one can barely taste the oat! And aside from Trader Joe's Toasted Oat Flakes, which have honey and some other sweetener, there is nothing as a pure (Fortified too!) oat flake! Seems an ignorant business move!

Comment submitted: 2/6/2015 (#18491)

By E. Ohio

Cereal Rating (out of 5):

I loved them. No additional sugar needed. Wonderful cereal.

Comment submitted: 1/29/2015 (#18451)

By Initials F.F.

Cereal Rating (out of 5):

I would love it if Fortified Oat Flakes were to become available again!

Comment submitted: 1/28/2015 (#18446)

Official Member: Team BreakfastBy rmckercher (Team Breakfast Member)

Cereal Rating (out of 5):

I miss this cereal... been looking for a substitute for decades. Bring it back.

Comment submitted: 1/4/2015 (#18308)

View all 313 comments for this cereal.

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