Cereal Project > General Mills > Strawberry Chex

Strawberry Chex
From: General Mills
Introduced in 2008


This is a portion of the press release General Mills issued to to introduce this cereal in March of 2008:

Chex introduces a truly original ready-to-eat breakfast option that satisfies all family members' ready-to-eat cereal requirements by earning high scores on both flavor and balanced nutrition. New Strawberry Chex cereal combines crisp, oven-toasted rice and corn squares coated with a touch of berry sweetness. One 3/4-cup serving offers a good source of whole grain and is chock full of 12 essential vitamins and minerals, such as vitamins A, C and D, as well as zinc, calcium and iron.

"With Strawberry Chex cereal at the breakfast table, families can enjoy great taste without compromising nutrition," said Rohan Thakur, brand manager for General Mills and Strawberry Chex. "Cereal lovers can satisfy their craving for something crunchy and lightly sweet while feeling good about the vitamins and minerals in every bowl. And, Strawberry Chex is offered at a great value to fit within the family budget."

Strawberry Chex cereal contains just eight grams of sugar and is a good source of whole grain with at least eight grams per serving. In addition, Strawberry Chex cereal is naturally cholesterol-free. As the newest addition to the Chex line of great tasting cereals, Strawberry Chex joins a wholesome breakfast tradition that has been around since 1935, when Chex cereal was first introduced. Suggested retail price is $2.99.


Company Description: Officially created in 1928, General Mills traces it's history back to the 1860's and the ownership of two flour mills. Since then, the company has become the world's 6th largest food company - marketing to over 100 countries... Read on and see all cereals from General Mills
Strawberry Chex Cereal Review Strawberry Chex Cereal has been reviewed on MrBreakfast.com.

Click here to read the review.
This cereal belongs to the following Mr Breakfast Cereal Families:
  • The Chex Cereal Family



  • Comments About This Cereal
    What do you think of Strawberry Chex?

    Overall Average Rating = 5 (out of 5)

    View all 27 comments for this cereal.


    By Joe43

    Cereal Rating (out of 5):

    Bring it back! Was great.

    Comment submitted: 4/30/2017 (#21695)



    By Loveatfirstbite

    Cereal Rating (out of 5):

    I loved Strawberry Chex cereal! I look in every store I go to, hoping it will be back. I have even watched Amazon and eBay but can't find it. Bring it back!

    Comment submitted: 1/2/2016 (#19803)



    By Bigleez

    Cereal Rating (out of 5):

    This is like my best favorite cereal. I need this back in my life. ASAP!

    Comment submitted: 12/19/2015 (#19762)



    By Tina4

    Cereal Rating (out of 5):

    I yearn for this cereal. Why did they discontinue it? I should boycott or petition General Mills to get it back.

    Comment submitted: 5/28/2015 (#19070)



    By Strawberry Chad

    Cereal Rating (out of 5):

    I look for this cereal every time I go shopping, in hopes they will some day have it. Please... bring it back. I loved it.

    Comment submitted: 3/1/2015 (#18655)



    By Vanie

    Cereal Rating (out of 5):

    Please bring the Strawberry Chex. I'm pregnant and I need it in my life.

    Comment submitted: 1/13/2015 (#18360)



    By Jluke

    Cereal Rating (out of 5):

    Why did this awesome cereal have to go away!?

    Comment submitted: 11/25/2014 (#18067)



    By Ann28

    Cereal Rating (out of 5):

    I love strawberry and absolutely loved this cereal Please bring it back!

    Comment submitted: 8/6/2014 (#17467)



    By gravidity

    Cereal Rating (out of 5):

    When I was pregnant, Strawberry Chex was my fix! Oh How I miss this great cereal... Please bring it back!

    Comment submitted: 3/31/2014 (#16551)



    By Nikki D.

    Cereal Rating (out of 5):

    Just searched to see if I could find anything about Strawberry Chex because I can never find it in the grocery store I go to. I keep looking to this day and I see that it was discontinued. Why? It was so good. Please bring it back. I love it.

    Comment submitted: 3/25/2014 (#16465)



    View all 27 comments for this cereal.

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