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Rainbow Brite
 Rainbow Brite 
From: Ralston
Introduced in 1985 The introduction of this cereal coincided with the release of the 1985 movie Rainbow Brite and the Star Stealer. The Rainbow Brite animated TV series debuted a year earlier in 1984. This product was described on the box as a "sweetened cereal" with "natural fruit flavors" that was "fortified with 9 essential vitamins & minerals". A television commercial for Rainbow Brite described it like this: "New Rainbow Brite brand cereal. Sweet, fruity rainbows of bright color... fruit flavored colorful bites... Rainbow Brite." The back of an early box introduced the cereal with a brief story about the world of Rainbow Brite: "If you go to the end of the rainbow, to a place far, far away, you will find a magical kingdom called Rainbow Land where all the colors of the world are made. In Rainbow Land, there lives a lovable and creative little girl named Rainbow Brite. Rainbow Brite loves the colors of the rainbow so much, she uses these colors to make the world a brighter and happier place for everyone. But two mischievous creatures named Murky Dismal and Lurky, who live in a place called The Pits, dislike everything colorful and joyful. They want to capture Rainbow Brite and take all the color from the world. "Now you can bring the magical world of Rainbow Brite to your breakfast table every morning with Rainbow Brite Cereal... let Rainbow Brite color all your dreams happy, and your mornings bright." Known premiums: send-away offers for a crazy chain, Rainbow Brite toys and a Rainbow Brite poster. Click here to see all cereals from Ralston. This cereal belongs to the following Mr Breakfast Cereal Families: Featuring:
Rainbow Brite Cereal Theater
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What do you think of Rainbow Brite?
Overall Average Rating = 5 (out of 5) View all 13 comments for this cereal. By Misty
I loved this cereal. We need them to bring it back. Comment submitted: 5/7/2013 (#11970) By Bethie Pooh
I miss this cereal! It was the best. Where can I buy it? I had the kite too. I wish I still had it! I love Rainbow Brite to this day! Comment submitted: 4/23/2013 (#11823)  By dopey (Team Breakfast Member)
Bring back this good old cereal. Rainbow Brite was the best! Comment submitted: 10/9/2012 (#9401) By Triva
Omg! I miss this! Is it possible to bring it back? Comment submitted: 6/25/2012 (#8183) By jnkmom
This was my all time favorite cereal growing up. I really wish they would make it again or make it under another name. Comment submitted: 3/24/2012 (#6941) By Jenny
I miss this cereal. It was my favorite when I was little. I really wish they'd bring it back. Comment submitted: 10/12/2011 (#5480) By Aya
Wow, this cereal was from 1985. I feel old! I wish they would bring it back! Comment submitted: 10/6/2011 (#5427) By kennethpreston (Team Breakfast Member)This character on the 1985 cereal box looked exactly like my then-girlfriend. Comment submitted: 1/21/2011 (#3667) By Laura P. Too cute! I missed this one as a kid, but loved the Smurfs cereal and Strawberry Shortcake cereal. I wish my own daughter could experience those "girly" cereals. Comment submitted: 12/29/2010 (#3487) By TOURRI (Team Breakfast Member)
OMG. I love Rainbow Brite. Can they make the cereal again? It's been 27 years now... times you can't get back. Comment submitted: 12/3/2010 (#3378) View all 13 comments for this cereal. |
