New! Cereal Feature
Fortified with classic commercials, super pics and awesome info!






Breakfast Quiz
Quick Cereal Quiz
Michael Jordan holds the record for appearing the most times on which cereal box?

Wheaties

3 Point Pops

Honey-Comb

Mini-Wheats







Cereal Home > Quaker > Quisp
Share |



Quaker
Quisp


Quisp From: Quaker
Introduced in 1965

  • You can't keep Quisp Cereal down. After a popular run, the cereal was removed from shelves in the mid-70's. It reappeared briefly in the mid-80's and disappeared once more. In the mid-90's, the cereal emerged yet again as the first "internet cereal" - available for online purchase only. In 2008, the cereal was sold in limited quantities at Dollar General stores in select areas.

Quisp and its partner cereal Quake were introduced by Quaker Oats in 1965.

Initial boxes of Quisp referred to the cereal as "the vitamin powered sugary cereal... for QUAZY energy." The "crunchy corn cereal" pieces were often called "saucer-shaped" but more realistically resembled flattened or deflated round cereal pieces such as Kix. The cereal tasted remarkably similar to another Quaker cereal, Cap'n Crunch.

Quisp has become iconic in the cereal world thanks to its namesake mascot. Quisp the character is a pink alien with a propeller protruding from the top of his head. He was most often drawn wearing a green space suit with a large capital "Q" emblazoned on the front.

Which came first... the cereal or the mascot? In the case of Quisp, the mascot came first. Jay Ward and Bill Scott, the creators of Rocky & Bullwinkle were asked by Quaker to create characters which cereal brands could be built upon. In 1963, Ward and Scott delivered Cap'n Crunch. In 1964, they gave them Quisp.

For more about Quisp the character, check out this profile from Topher's Castle.

The counterpart cereal to Quisp was Quake. Introduced the same year, Quake was another crunchy cereal with pieces shaped like gears. Ads for the Quake referred to the cereal pieces as "wheelies". While the flavors of the two cereals were basically identical, Quisp was a far more popular cereal.

Quake featured a charter named Quake who was also created by Jay Ward and Bill Scott. The mascot was a muscular, cape-wearing, miner's helmet-sporting momma's boy with a deep booming voice.

The Quisp Quake Qrew In 1969, the Quake character was made thinner and swapped his miner's helmet for an Australian cowboy hat. Despite efforts to make the Quake character less daunting, kid's still overwhelming choose Quisp.

Quisp and Quake were almost always promoted together. The usual commercial scenario had the two characters competing against each other for screen time and bickering over which cereal was best or provided the best premium.

At the height of the the cereals' popularity, Quisp and Quake took in 1.6% of the entire breakfast cereal market - almost equivalent to what Cap'n Crunch gets today.

In 1972, the final battle between Quisp and Quake began. Earlier ads, in which the cereals were promoted together, often challenged kids to choose which cereal was better. But in the earlier 1970's, the stakes were raised. Quaker ran print ads and television commercials asking consumers to vote on their favorite cereal/character. The loser would be banished from grocery store shelves.

Quisp won by a wide margin and, true to their word, Quaker discontinued Quake cereal. The Quake character reemerged for a short time playing second banana to Simon the Quangaroo in ads for Quake's Orange Quangaroos cereal. Like it's predecessor, Quangaroos was pitted against Quisp in ads. Quisp easily defeated it's new challenger in both cartoon races and sales.

Quisp cereal began disappearing from grocery stores in the late 1970's. It was re-introduced in the mid-80's for a short time. It is available today, but almost exclusively via orders on the internet. Check out this site.

Since its demise and rebirth as an "internet cereal", Quisp memorabilia has become a particularly hot commodity among cereal collectors. Recently, a 1969 Quisp Beanie cereal premium sold for $1,025 in an internet auction. A 1968 Quisp Space Quaft Cereal Box sold for $600 and a Quisp Red Smoke Gun premium sold for $310.

Other known premiums in original Quisp cereal included a 2-in-1 fun bowl, a Quisp bank, cloth dolls, mini-comics, a circus acrobat toy, a tiny flying saucer, a foam frisbee, various rings, a Quazy Moon Mobile and assorted pins and iron-ons.


Click here to see all cereals from Quaker.



Featuring:

Quisp
Quisp
The voice behind Quisp was Daws Butler, a vocal actor who broke into the business as the voice of Snap (of Snap, Crackle & Pop) for Rice Krispies in the early 1940's.

Other famous characters that Butler voiced throughout his career include Yogi Bear, Huckleberry Hound, Snagglepuss, Elroy Jetson, Chilly Willy and, especially important to our purposes, Cap'n Crunch.




Quisp Cereal Theater



Now Showing:
Quisp & Crunchy Sponsored Internet Cartoon
More Videos For Quisp

Quisp Commercial: Space Yarn
Quisp Vs Simon Quangaroo Commercial
Quisp, Quake and Elizabeth Montgomery

There's more videos!

Click Here To Visit The Quisp DELUXE Theater


Additional Images

These are the most recent images. Click here to see all pictures for Quisp.


Title: Adventures Of Quisp Cereal Box (Old Version)

Submitter: Matia-Z
Uploaded: 8/25/2012

Additional details



Title: Adventures Of Quisp Cereal Box

Submitter: jeffrey
Uploaded: 11/29/2010

Additional details



Title: Quisp Tasty Checkers Box

Submitter: jeffrey
Uploaded: 11/22/2010

Additional details



Title: Quisp Jigsaw Puzzle Box

Submitter: jeffrey
Uploaded: 11/17/2010

Additional details



Title: Quisp Bookmark Box

Submitter: jeffrey
Uploaded: 11/17/2010

Additional details



Title: Quisp Quazy Note Pad Box

Submitter: jeffrey
Uploaded: 11/17/2010

Additional details



Title: Quisp Circus Acrobats Box

Submitter: jeffrey
Uploaded: 11/17/2010

Additional details



Title: Quisp Cereal Store Display

Submitter: jeffrey
Uploaded: 9/21/2010

Additional details



There's More Pictures! See all images for Quisp cereal

Upload an image for this cereal


For more information about Quisp,
visit http://www.quisp.com.


Comments About This Cereal
What do you think of Quisp?

Overall Average Rating = 5 (out of 5)

View all 64 comments for this cereal.


By Postman

Cereal Rating (out of 5):

I don't remember the electric beanie. How cool!

Comment submitted: 4/15/2014 (#16948)



Official Member: Team BreakfastBy Remikuku (Team Breakfast Member)

Cereal Rating (out of 5):

Had the electric beanie! Wish I still did!

Comment submitted: 4/8/2014 (#16929)



By K.C.

A follow up to my previous post...this afternoon I spotted Quisp on the shelf in the cereal aisle of a Shop Rite in NJ: http://www.flickr.com/photos/93599926@N00/12182061956/

Comment submitted: 1/27/2014 (#15841)



By patty

Cereal Rating (out of 5):

This cereal is terrific and I miss seeing it in stores. I would like to order some online if I could.

Comment submitted: 1/18/2014 (#15773)



By CrunchyinMilk

Cereal Rating (out of 5):

I'll get run off this board, but Quisp #1?? Top 10, maybe. But 1?? For all its mouth-scrapy goodness, I go with the Cap'n (or admiral, or whatever he is now).

Comment submitted: 10/21/2013 (#15181)



By Bucksky11

Cereal Rating (out of 5):

One of my all time faves.

Comment submitted: 9/17/2013 (#14099)



By Postman

Cereal Rating (out of 5):

The good thing about Quisp is Quaker has not tried to "improve" it. They flavor is still the same as when it was first introduced. Very delicious!

Comment submitted: 8/14/2013 (#13290)



By PA Cereal Lover

Cereal Rating (out of 5):

Giant Market in Pennsylvania had this cereal when it made its comeback. I'm glad they brought it back; this is one of my favorites when I was little in the early 70s (possibly around 1971 and 1972).

Comment submitted: 7/28/2013 (#12971)



By volunteer

Cereal Rating (out of 5):

Spotted a single box last night at a food pantry where I volunteer. Total blast from the past! Always voted for Quisp over Quake.

Comment submitted: 6/26/2013 (#12561)



By K.C.

Cereal Rating (out of 5):

Quisp is becoming more common in supermarkets in the northeast. Ironically, you usually don't find it in the cereal aisle. It most frequently appears in a temporary small cardboard display that is placed in an aisle or end of aisle. I've seem it in the bread section in A&P stores and oddly enough the frozen food aisle of Shop Rite. This is rather strange... I don't understand, if they are going through the trouble of shipping it to stores why not just put in back on the cereal shelf where it belongs!

Comment submitted: 6/10/2013 (#12368)



View all 64 comments for this cereal.





Comment On Quisp Cereal:

Enter Your Review or Comments Here:



Rate This Cereal:

Rotten Pretty Bad Okay Very Good Awesome
I Prefer Not To Rate This Cereal


Security Question:
Please type the name of the cereal below.

Please type the name of this cereal in the space to the right

Please enter the name of the cereal to the left:










Connect With Mr Breakfast   MrBreakfast at FaceBook   Mr Breakfast On Twitter   Mr Breakfast On Pinterest
Home | About | Contact | Breakfast Recipes | The Cereal Project | Site Index | Food Charities | Blog

©2014 MrBreakfast.com