Introduced in 1973
This orange-flavored cereal was sold under the name Quake's Orange Quangaroos and later simply as Orange Quangaroos.
The back of one of the boxes described the cereal this way:
"Get hopping with Orange Quangaroos! A one ounce bowl of Quangaroos gives you 100% MDR of sunny vitamin C. It's the sweet sunny way to put bounce in your breakfast." (In the 1970's, MDR stood for "Minimum Daily Requirement".) The cereal pieces were round and orange in color.
Quangaroos was a spin-off. Nearly a decade earlier in 1965, Quaker introduced two cereals simultaneously, Quisp and Quake. The two cereals were promoted together. The usual story line of an ad had the cereals' opposing mascots (Quisp and Quake) giving each other the business over whose cereal was better. In 1972, Quaker let consumers decide which cereal was best by having a vote. The losing cereal was Quake and it was discontinued as soon as the ballots were counted.
Very shortly after Quake Cereal got the ax, Quake's Orange Quangaroos came on the scene. The cereal box and commercials featured the character Quake in a supporting roll to a new mascot, Simon The Quangaroo. Like Quake cereal before, Quangaroos were pitted against Quisp in advertisements. The public once again choose Quisp - this time casting votes with hard-earned dollars - and Simon the Quangaroo never lived to see his 5th birthday.
The reason Quangaroos never took off had to do more with the flavor of the cereal than the popularity of it's mascots. Consumers were split over the cereal. Those who liked it found the orange flavor to be original and genuinely orangey. They liked how the milk would turn orange. Those who didn't like the cereal often referred to a metallic aftertaste.
While Quangaroos didn't last long, the mascots Simon and Quake are still very popular among cereal enthusiasts. Those characters, along with Quisp, were created by Jay Ward and Bill Scott, who also gave the world Rocky & Bullwinkle and Cap'n Crunch. Cereal boxes of Quisp, Quake and Quangaroos are treasured by collectors. To own one box of each cereal has been referred to as the Holy Trinity of Cereal Boxes.
Know premiums in Quangaroos: a 2-in-1 fun bowl, a fury wheel, a gyro scrambler motorcycle toy and a Quangaroo Soapbox racer.
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Quangaroos Cereal Theater
Title: Quangaroos Gyro Scrambler Premium
Title: 2-in-1 Quangaroos Fun Bowl
Title: Quangaroos Box w/ Fun Bowl Offer
Title: Quangaroo Boxes And Prize
Submitter: Mr Breakfast
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Comments About This Cereal
What do you think of Quangaroos?
Overall Average Rating = 5 (out of 5)
View all 30 comments for this cereal.
I loved this cereal. I wish you could still buy it. And I'm 49. Was the perfect Saturday morning watching cartoons with a bowl of Orange Quangaroos. Bring it back Quaker!
Comment submitted: 3/1/2014 (#16191)
By dotson (Team Breakfast Member)
I have been looking for information regarding Quangaroo Cereal for a very long time, and finally my partner found the 1973 commercial. I wish I could purchase a couple boxes. I miss it. I will check out Amazon. - Dzenaur
Comment submitted: 1/22/2014 (#15801)
By Lenny B
The best cereal ever! I wish a movement to bring it back could get started. My son loves Coco Puffs and it made me think of Quangaroos. Ah the good ole'' days!!
Comment submitted: 11/29/2013 (#15417)
By judys (Team Breakfast Member)
Where can we find this cereal? Is it available online somewhere like Quisp is?
Comment submitted: 5/4/2013 (#11936)
By Dee #3
Love! Love! Love! This cereal brings back so many good memories. Loved the taste! How fun it would be if it came back!
Comment submitted: 1/31/2013 (#10602)
I had never heard of Quangaroos and I have eaten a lot of cereal in my time. Was it only available in certain places?
Comment submitted: 11/2/2012 (#9798)
Loved this cereal...
Comment submitted: 10/6/2012 (#9369)
By ronjm (Team Breakfast Member)
There was another premium that I haven't seen mentioned. It's merely a plastic bowl. No 2-in-1. Just an orange plastic bowl that is textured with the Quangaroo logo. I still have mine! I loved this cereal and agree, it was the best cereal ever. Good with milk and excellent straight out of the box. I'd give anything to try it one more time.
Comment submitted: 9/28/2012 (#9257)
By nick64 (Team Breakfast Member)
Best cereal ever and it had the best prizes.
Comment submitted: 7/15/2012 (#8489)
By harleyXLR (Team Breakfast Member)
Wow! I always remembered the taste and have been searching for the name and brand for 39 years (I'm 49). Today I'm having Fruit Loops and start thinking how much the cereals today lack flavor. Thinking I was about 10 and loved this orange flavored cereal, and how it turned the milk orange, but I could not remember the name, so I searched 70's cereal name and bingo as soon as I saw the orange kangaroo on the box I knew it was it. Bring it back at least for a vintage /relic short period. I'd pay $10 a box!
Comment submitted: 6/18/2012 (#8047)
View all 30 comments for this cereal.