From: General Mills
Introduced in 1997
This cereal was originally called Team USA Cheerios when it was introduced in 1996 as a limited edition tie-in with the 1996 Summer Olympics in Atlanta, GA. The name was changed in 1997 and the cereal was relaunched.
Team Cheerios was described on cheerios.com like this:
"3 delicious O's teamed up for one sweet crunch!
"Nutritious whole grain cereal sweetened with brown sugar and frosting. Team Cheerios, three delicious O's that pack a sweet crunch. Pour yourself a bowl, dig in, and score great taste in every bite!"
In May of 1997, a promotion took place where a helicopter dropped hundreds of boxes of Team Cheerios into a giant bowl in a football stadium in Lewisville, Texas.
A 1998 television commercial showed various youth sports teams enjoying the cereal while the following voice-over played:
"Who loves Team Cheerios? The Sting Rays were stung by them. Down south, the Barracudas are chomping them down. The Sharks are in a frenzy for them. Teams all over gave Team Cheerios a tryout and they loved it, because it's three awesome O's teamed up and sweetened up with frosting and brown sugar for an amazing sweet crunch your team will love. Don't forget the mighty Sandcrabs. Yeah, they dug right in. Team Cheerios. The taste your team will love."
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Comments About This Cereal
What do you think of Team Cheerios?
Overall Average Rating = 5 (out of 5)
Bring it back please! Team Cheerios was my favorite and I want it back!
Comment submitted: 3/16/2013 (#11255)
I loved this Team Cheerios! I wish they would bring this one back
Comment submitted: 2/26/2013 (#11033)
By Found It
I've been looking for a picture of Team Cheerios for years. I can't believe I found it! Too bad they don't make it anymore.
Comment submitted: 3/25/2012 (#6960)
By L Boogie
I loved Team Cheerios. I vote for them to bring it back now!
Comment submitted: 2/20/2012 (#6568)
By bessie (Team Breakfast Member)
My son, who was 6 in 1997, says this is the best cereal he has ever eaten. He is always asking me to buy it for him but I can't find it anywhere. Does anyone know how I can order a case directly from the factory? Oh, usmcjedi, my son is now a marine too! Signed sonny boy's mom
Comment submitted: 12/12/2011 (#5945)
By USMCjedi (Team Breakfast Member)
This cereal came out when I was 7 years old, I haven't thought of it for close to 14 years... I'm so unhappy that it is no longer available. And I shall have a special place in my stomach for this cereal for the rest of my life.
Comment submitted: 5/26/2011 (#4920)
By bcurtis (Team Breakfast Member)
There's no limited-edition cereal for the 2010 Winter Olympics, right? If there is, please post. I'd love to watch skating and skiing with a bowl of special cereal. Signed, Sucker for limited-edition things.
Comment submitted: 2/20/2010 (#1462)
This cereal is the bomb!
Comment submitted: 12/7/2009 (#1016)