Cereal Project > Post > Grape-Nuts Flakes

Grape-Nuts Flakes
From: Post
Introduced in 1932

  • In 1936, Grape Nuts Flakes sponsored a radio serial called Hoof Beats. The star was a retired rodeo champ named Buck Jones. According to Buck, "When it comes to grub for breakfast, nothing hits the spot with me like a heapin' bowl of Grape Nuts Flakes.


  • In 1933, Grape Nuts Flakes were promoted during reports from Admiral Byrd's real-life journey to the North Pole. In reports from his adventure, the explorer told radio audiences that his men were eating Grape Nut Flakes to "fortify themselves from the punishing cold and hardships of Antarctica."

A vintage magazine ad described Grape-Nuts Flakes like this:

"New! Crispier! Sweeter!

"New, new, new Post's Grape-Nuts Flakes - crispiest wheat flakes you ever dreamed of! Every flake now has a roasted-in curl that helps keep it crunchy right down to the last delicious spoonful - even when swimming in milk!

"Yes, sweeter and better than any wheat flake you ever tasted! New Grape-Nuts Flakes have a flavor bakes through and trough each flake. And remember, 2 minutes after you eat them, that whole-wheat energy starts to work for you!"

Company Description: Founded by C.W. Post, the company began in 1895 in Battle Creek, Michigan under the name Postum Cereals. Their first product was a coffee substitute called Postum. The first breakfast cereal to come from the company was Grape-Nuts in 1897... Read on and see all cereals from Post


Grape-Nuts Flakes Cereal Theater



Now Showing: 1960's Grape-Nuts Flake Ad (Goofed Up)


Additional Images
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Crispier Sweeter Grape-Nuts Flakes
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Crispier Sweeter Grape-Nuts Flakes

Submitter: jeffrey
Uploaded: 12/24/2010

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1955 Grape-Nuts Flakes Ford Premium
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1955 Grape-Nuts Flakes Ford Premium

Submitter: jeffrey
Uploaded: 12/10/2010

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Grape-Nuts Flakes Caravelle Jet Box
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Grape-Nuts Flakes Caravelle Jet Box

Submitter: jeffrey
Uploaded: 11/16/2010

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Grape-Nuts Flakes Explorer Ring
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Grape-Nuts Flakes Explorer Ring

Submitter: jeffrey
Uploaded: 11/11/2010

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Grape-Nuts Flakes Model Cars
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Grape-Nuts Flakes Model Cars

Submitter: jeffrey
Uploaded: 11/5/2010

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Grape-Nuts Flakes - Hopalong
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Grape-Nuts Flakes - Hopalong

Submitter: jeffrey
Uploaded: 11/4/2010

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Hopalong Cassidy Grape-Nuts Flakes
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Hopalong Cassidy Grape-Nuts Flakes

Submitter: jeffrey
Uploaded: 10/24/2010

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Grape-Nuts Flakes Trucks Premium
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Grape-Nuts Flakes Trucks Premium

Submitter: jeffrey
Uploaded: 10/20/2010

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Comments About This Cereal
What do you think of Grape-Nuts Flakes?

Overall Average Rating = 5 (out of 5)

View all 87 comments for this cereal.


By needscereal

Cereal Rating (out of 5):

I need my Grape-Nut Flakes back on the shelves. Breakfast just isn't the same without them. Please bring them back to Taunton, Massachusetts.

Comment submitted: 9/24/2020 (#25523)



By Postman

Cereal Rating (out of 5):

I finally found Grape Nut Flakes in my local Food City in Chattanooga. It was even on sale. I had two bowls last night. So glad it is back. The flavor is still the same.

Comment submitted: 9/14/2020 (#25494)



By Postman

Cereal Rating (out of 5):

Not sure I believe Post's response of a shortage in production schedule to accommodate the most popular items. In the several stores I have been in, GNF was the only Post cereal that was bare and all the rest were fully stocked. GNF sells very well in the stores that I shop in that carry it.

Comment submitted: 8/14/2020 (#25413)



By Postman

Cereal Rating (out of 5):

Post better not discontinue Grape Nut Flakes. It is a delicious cereal. It's funny that they cannot produce this cereal but it's one of the flakes in Honey bunches of Oats. Would they not have to produce it to put it in that cereal? My fear is the shelf space at stores for GNF will now go to other cereals.

Comment submitted: 8/11/2020 (#25402)



Official Member: Team BreakfastBy Coachrick (Team Breakfast Member)

Cereal Rating (out of 5):

Here's Post's reply to my to my question about what has happened to the availability of Grape Nuts Flakes: "The item you are looking for may be out of stock for 2-5 months due to adjustments in our production schedules to ensure the items in highest demand are available. We are sorry for any inconvenience this may cause you. We will continue to work to get all of our items back on shelves as soon as possible." So the good news is GNF has not been discontinued. It seems like the huge demand for cereal caused by the pandemic has led Post to concentrate production on the brands they sell the most. GNF just seems to be another victim of COVID-19. Let's hope it recovers!

Comment submitted: 8/5/2020 (#25390)



By Wild Rabbit

Cereal Rating (out of 5):

I really, I mean REALLY love this cereal. Since March my local store Hannaford ME, has not had it. Is the cereal still being made?

Comment submitted: 7/28/2020 (#25372)



By Old Bean

Cereal Rating (out of 5):

On a recent hunt for Grape Nuts Flakes, I was able to find 2 boxes for $5.75 each. The store manager noticed that the expiration date on them was April 2020, so he offered me $10 off the cost of the 2 boxes. He didn't know when (or IF) he would ever get another delivery of this cereal, so I may have finished the last 2 boxes of this cereal on earth. Lucky me....the quality of the cereal was perfect even though it had passed its expiration date.

Comment submitted: 7/19/2020 (#25362)



By jmkoep@hotmail.

Cereal Rating (out of 5):

I want to buy some & can't find any. Can I get some from somewhere?

Comment submitted: 6/17/2020 (#25293)



By Postman

Cereal Rating (out of 5):

Sometimes I can get a BOGO and get it for under 2.00 at Publix. Awesome cereal.

Comment submitted: 2/18/2020 (#24902)



By JRS

Cereal Rating (out of 5):

I found Grape Nut Flakes today at Menards, of all places, in the small grocery section. I was delighted to find them. The price was good too.

Comment submitted: 12/3/2019 (#24695)



View all 87 comments for this cereal.

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