Introduced in 1995
On September 5, 1995, the New York Times - through an article by Stuart Elliot - wondered, "Was the Kraft Foods division of the Philip Morris Companies inspired to call new Post Golden Raisin Crisp cereal "G.R.C." because a corporate sibling, the Miller Brewing Company, has successfully promoted Miller Genuine Draft beer as "M.G.D."?
The commercial jingle for the cereal went like this:
I like my dog. I like my mamma. But I love my G.R.C. - New Golden Raisin Crisp
I like Montana... like Alabama... but I LOVE new G.R.C.
New Golden Raisin Crisp... crispy flakes and clusters
finally... a raisin cereal with more to love than just raisins
G.R.C. has got crisp and crunch - it tastes so good I'd eat it for lunch
Post Golden Raisin Crisp
Wanna raisin cereal you're gonna love?
Well, go get your spoon... it's gotta be G.R.C.
Get it? New Golden Raisin Crisp
Company Description: Founded by C.W. Post, the company began in 1895 in Battle Creek, Michigan under the name Postum Cereals. Their first product was a coffee substitute called Postum. The first breakfast cereal to come from the company was Grape-Nuts in 1897... Read on and see all cereals from Post
Golden Raisin Crisp Cereal Theater
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Comments About This Cereal
What do you think of Golden Raisin Crisp?
Overall Average Rating = 5 (out of 5)
This was the greatest cereal EVER made. I wish they would bring it back.
Comment submitted: 4/24/2009 (#147)