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Rice Cream Flakes
From: Nabisco
Introduced in 1968 Rice Cream Flakes were rice flakes coated in freeze-dried ice cream. The cereal was test marketed in New York where it was well received. Unfortunately, Nabisco wasn't able to secure enough freeze-dried ice cream to bring this product to the national market. There were very few producers of freeze-dried ice cream at the time, and Nabisco's primary supplier, Oregon Freeze-Dried Foods, was going out of business. The test-market box for Rice Cream Flakes described the product as "a new cereal crunchy as a cone!". There was a vanilla variety and a chocolate variety. We suspect that cereal also came in either a strawberry or orange variety, but we've been unable to uncover visual proof. If you have any additional information, please post it below. Click here to see all cereals from Nabisco. Upload an image for this cereal Find Cereal Boxes and Related Cereal Items on eBay
Overall Average Rating = 5 (out of 5) View all 6 comments for this cereal. By Kalfu
I had this as a kid. Best cereal I ever had! Comment submitted: 10/21/2009 (#786) By CerealInsider I was chatting with one of the fathers of Rice Cream flakes awhile back. It was apparently one of the most successful cereals ever test marketed by Nabisco, but the freeze-dried ice cream was simply too expensive for a cereal type product. Comment submitted: 9/18/2009 (#591) By Shwoopy
OMG - It's a kids dream come true!! Comment submitted: 4/23/2009 (#145) View all 6 comments for this cereal. |